Pag-IBIG Fund launches improved loyalty card

The Philippine Star
Pag-IBIG Fund launches improved loyalty card
Now called the Pag-IBIG Loyalty Card Plus, the fund’s discount and rewards card comes with the added feature of a cash card.
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MANILA, Philippines — Pag-IBIG Fund has launched an improved version of the popular Pag-IBIG Loyalty Card. 

Now called the Pag-IBIG Loyalty Card Plus, the fund’s discount and rewards card comes with the added feature of a cash card, top executives announced recently. 

“The new and improved Pag-IBIG Loyalty Card Plus can now be used as a cash card where borrowers can receive the proceeds of their multi-purpose loans, MP2 dividends, and other benefits. It’s easier because they don’t have to wait for checks to clear anymore and the proceeds of the loan can be withdrawn in ATMs," said Secretary Eduardo del Rosario, chairman of the Housing and Urban Development Coordinating Council and Pag-IBIG Fund Board of Trustees.  

"This is a welcome addition to our existing cash cards available to members applying for multi-purpose loans. It’s one of our many ways to simplify our processes and hasten the delivery of service as we continue to heed the call of President Duterte for government to use electronic means to achieve faster transactions,” del Rosario said.

To enable the cash card feature of the card, the agency partnered with some of the biggest names in the banking industry. As of writing, Pag-IBIG Fund inked deals with Union Bank of the Philippines and Asia United Bank. The agency is still looking to partner with more banks. 

Acmad Rizaldy Moti, chief executive officer of Pag-IBIG Fund said that the Loyalty Card Plus can now also be used as a debit card for cashless transactions and is equipped with an EMV chip—the same technology used in debit and credit cards—to ensure the security of transactions. The card is now printed on site, which means members can get their card instantly in the Pag-IBIG Fund branch where they applied.  

He added that upon resuming the enrollment for the card on July 15, the fund already issued 9,955 new cards in a span of three weeks, and in that time, Multi-Purpose Loans (MPL) amounting to P24.77 million were disbursed to 1,505 borrowers using the Pag-IBIG Loyalty Card Plus.  

“As always, they can enjoy the same rewards and big discounts from more than 300 partner establishments. With discounts ranging from 5% to 50%, cardholders can save on groceries, fuel, tuition fees, hospital bills, medicines, and even food and travel expenses. For now, the card is available in the National Capital Region but we are working hard to have it available nationwide soonest,” Moti said.  

The card can also be used to access the fund’s soon-to-be-launched Virtual Pag-IBIG, an online service that will allow its members to conduct transactions anytime, anywhere.  

“We’re excited to launch the Virtual Pag-IBIG. We believe it will be a game-changer for online services and it will answer our members’ call for more convenient access to Pag-IBIG Fund’s programs and benefits. Abangan po. This is just one of the ways we continue to extend the Lingkod Pag-IBIG brand of service: Tapat na serbisyo, mula sa puso,” Moti added. 

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