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Kung hei fat you: Chinese New Year 2024 food for abundance |

Food and Leisure

Kung hei fat you: Chinese New Year 2024 food for abundance

Kathleen A. Llemit -
Kung hei fat you: Chinese New Year 2024 food for abundance
Chowking Family Lauriat and new Peanut Buchi
Chowking / Released

MANILA, Philippines — 2024 marks the Year of the Wood Dragon, predicted to bring authority, prosperity, and good fortune.

With Chinese traditions deeply ingrained in the Filipino way of life, preparations for the first Lunar New Year celebrations are in full swing – nothing short of mesmerizing dragon dances, extravagant fireworks, and sweet treats to usher in abundance for the months ahead. 

Family Lauriat, new Peanut Buchi

To welcome the auspicious Year of the Wood Dragon, Chowking introduces two festive New Year additions — the Family Lauriat and the new Peanut Buchi flavor, kicking off the “Share the Sarap ng Swerte” celebrations for you and your loved ones.

Chowking introduced the new Family Lauriat, featuring six of their best-selling dishes — Chinese-Style Fried Chicken, Pancit Canton, Siomai, Buchi, Chicharap, and Egg Fried Rice, elegantly presented in customized packaging good for 4 or 6 pax.

Adding a delightful twist to the menu, the Peanut Buchi, a sweet and sticky sensation crafted to capture good luck and ensure it sticks, was recently launched. This is also available on a platter, serving as a captivating centerpiece for the table or a heartfelt gift for your loved ones. Seize the opportunity to savor the Peanut Buchi, exclusively available for a limited time only.

To allow everyone to enjoy this feast and share more of their fortune, Chowking will be having a roster of activities for their biggest Chinese New Year celebration. Prepare for a spectacular event, ushering in prosperity and experiencing the Sarap ng Swerte in the coming year. Join the celebration online on their Facebook page on February 10.

Chowking’s Lucky Siopao Mix and Match

Mix and Match promo
Photo release

Restaurant chain Chowking rings in 2024 with a "busog-sarap" merienda. The Lucky Siopao Mix and Match Promo enables one to save big on "busog-sarap" food combos for as low as P88. 

The promo allows Filipino foodies to create a merienda combo that matches all kinds of cravings. For as low as P88, you can bite into Chowking’s best-tasting Chunky Asado Siopao with your choice of SuperSangkap Halo-Halo, four-piece Siomai, Chao Fan, Wonton Mami, or Pancit Canton.

With the promo, you get to save as much as P40. Complete your merienda by adding P10 to include a regular drink. The promo is available on Mondays to Fridays,
2 to 9 p.m. via dine-in, take-out, drive-through, or delivery via, Chowking App, GrabFood, or foodpanda. Promo runs from January 15 to April 30. 

The all-time favorite Chimichurri Roast is back

Chimichurri Roast dishes
Photo release

When we think of Chimichurri Roast, the first brand that always comes to mind is Kenny Rogers Roasters. That’s because the chicken restaurant chain made it so popular back when it first introduced the Argentinian sauce into its menu last 2019. The demand for the flavor has not waned even to this day because of its delicious mix of tastes, complementing the smoky and peppery taste of Kenny Rogers Roasters’ Roasted Chicken with the striking flavors of Chimichurri – and that’s why many
restaurants also tried to replicate it into their menu.

As a brand that constantly strives to listen to its patrons, Kenny Rogers Roasters is once again treating customers to an extraordinary culinary experience with the comeback of its well-loved Chimichurri Roast. Now available at all Kenny Rogers Roasters, customers will once again be able to enjoy its signature roasted chicken with the bold and zesty flavors of the Chimichurri sauce.

Enjoy it solo with the Chimichurri Roast Solo B (P305) that comes with quarter roast chicken poured over with the zesty Chimichurri sauce. It is also served with two side dishes including the new Grilled Pineapple, rice, and their signature corn muffin. For meat lovers, there’s the new Chimichurri Grilled Pork Chop Solo B (P400), a marinated pork chop grilled to perfection and poured over with zesty Chimichurri sauce. The set is also served with two side dishes, including the new grilled pineapple, rice, and their signature corn muffin. 

Enjoy Kenny Rogers Roasters’ Chimichurri available for dine-in, takeout, or delivery through , hotline: 8-555-9000, or via Grab Food and Food Panda.

Happiness in a bite

Doughnut brand Krispy Kreme has tapped 12 personalities that it believes can influence happiness by introducing monthly activities geared toward spreading joy. 

February is the National Art Month, and the brand has tapped Gene Rhobi, who designed an exclusive sticker and will be holding a workshop in one of the Krispy Kreme stores. 

Nutritionist Jo Sebastian will share her knowledge in a wellness talk in March, which is the International Women’s Month.

Sportscaster Baileys Acot will be heading the April activities, while Pawssion Project founder Malou Perez will give advice to fellow pet lovers in August for the National Pet Month. 

Fashion takes the spotlight in June with Anton Cruz, the co-founder of streetwear brand Syndrome. It will also be the month that marks the launch of Krispy Kreme Originals x Syndrome merchandise. 

Content creators Russco Jarviña, Abi Marquez and Marj Maroket are set to lead the activities for the months of July, August and September, respectively. 

RM Cuervas,  TikTok Top Education Creator of 2022, will take over the educational fun activies in October, while dancer Shawn Castro takes over November. 

Gamer and Tier One’s Rojean Delos Reyes is set to share her gaming skills to cap off the year. 

"We want them to be able to find their happy spot in this very diverse and chaotic world. We want to be able to shed light to them through the joy that is Krispy Kreme. So we chose 12 different influencers, not necessarily influencers, but at least people who have different interest communities that we wanted to tap to be able to spread this joy within those interest groups. 

"What's good to note, it's not just the specific groups that we wanted to tap, but we wanted to what we call pay it forward or give it back to the communities that are close to their hearts," said Ysabel Cruz, senior marketing manager of Krispy Kreme Philippines, to select press including 

Elevate your reunions with chips, nuts

These new chips and nuts can be enjoyed on their own or paired with your go-to holiday food and drinks.
Photo release

Hosting reunions over the season just got easier — and a whole lot tastier! When you’re creating your snack board, you have your usual bruschetta, chips and dips, nuts, olives, cheese, cold cuts, samosa, grapes and other finger foods.

Now you can elevate your party appetizers with FairPrice’s range of Potato Chips and Nuts, including the award-winning Truffle Potato Chips. These new chips and nuts can be enjoyed on their own or paired with your go-to holiday food and drinks.

 Made from 100% fresh potatoes, the crispy FairPrice Potato Chips can be prepared in a bowl with dips, like tomato salsa, cheese, and garlic aioli, for a dynamic flavor experience. You can also have an appetizing pre-dinner experience by pairing the Truffle Potato Chips with a bottle of wine or juice (for a more family friendly option for both young & old), and sharing these with your titas and titos. Likewise, FairPrice’s range of Nuts such as Baked Almonds and California Pistachios, which are sourced from the USA, are the perfect healthy snacks you can eat on their own in a bowl or include in your charcuterie boards with honey, fresh fruits, and cold cuts. These can also be used to bake cookies and fruitcake.

 To bring your Noche Buena spread to gourmet status without breaking the bank, FairPrice Truffle Potato Chips’ combination of truffle flavor and the satisfying crunch of the chip creates a flavor experience that captivates a wide range of palates. The chips can instantly upgrade your party from ordinary to extraordinary with each indulgent bite, adding a touch of luxury to your appetizers.

The holiday season is the perfect time to open a bag of FairPrice Potato Chips and Nuts to share with your family and friends. Make these snacks a part of all your memorable moments. 

Grab FairPrice’s award-winning Truffle Potato Chips and other delicious variants at leading supermarkets in Metro Manila now. FairPrice California Pistachios and Baked Almonds are available at SM Supermarket, Landmark Supermarket, and South Supermarket. In anticipation of consumer demand for healthier snack options, FairPrice will also be launching a wider range of nuts in Philippine supermarkets in the coming months. FairPrice’s range of Potato Chips and Nuts are exclusively distributed in the Philippines by High Tower Inc.

Grand Chinese New Year celebration

The Food and Fortune Fair invites shoppers to embark on a culinary journey from February 5 to 11. Featuring a diverse selection of lucky charms and oriental treats, this fair showcases the richness of Chinese culture through its delectable offerings.
Photo release

Glorietta, the premier shopping destination in the heart of Metro Manila, is gearing up to usher in the auspicious Year of the Wood Dragon with a spectacular Lunar New Year celebration. This year, the festivities are inspired by the vibrant Chinatown and feature immersive installations, offering mallgoers an opportunity to embrace the traditions and gain a deeper understanding and respect for the cultural opulence inherent in the Chinese New Year.

Running from February 5 to 11, 2024 at the Glorietta Activity Center, the Lucky Lake invites everyone to wish upon a virtual lake and let good fortune flow. To participate, shoppers can present a minimum single-purchase receipt of P500 from any Glorietta merchant. By scanning a QR code, shoppers are directed to a website where they can choose a category (fortune, career, health, or love), make a wish, and toss a virtual coin into the pond. And if you’re lucky, you could win a prize!

From February 9 to 11, 2024, Glorietta will host the Temple of Festivities where you can explore the mysteries of fortune telling and zodiac horoscopes. Offering tarot and palm readings along with personalized zodiac sign insights, this experience provides a glimpse of what the Year of the Wood Dragon holds for each individual.

The Food and Fortune Fair invites shoppers to embark on a culinary journey from February 5 to 11. Featuring a diverse selection of lucky charms and oriental treats, this fair showcases the richness of Chinese culture through its delectable offerings.

On February 10, 2024, 6 PM at the Dolphin Park, Glorietta presents Fire in the Sky, a breathtaking fireworks display to culminate the Chinese New Year celebration. Truly, a visual spectacle!

The grand celebration at Glorietta extends beyond its main events, with a series of culturally enriched activities scheduled throughout the week. At the Glorietta Activity Center, you can immerse yourself in the artistry of a Chinese Calligrapher from February 9 to 11. Additionally, Glorietta has partnered with the Museum, Cultural, and the Arts Office (MCAO) - City Government of Makati for cooking demonstrations from 1 PM to 2PM on February 10 with Chef Laudico and on February 11 with Chef Tatung. As you explore the mall, expect to see the Lion and Dragon Dance, as well as the Chinese Drumbeaters.

Glorietta extends heartfelt wishes of abundance and prosperity to all its patrons, aiming to bring these vivid aspirations to life through the diverse range of engaging activities.

Indeed, the Year of the Wood Dragon promises not only new beginnings but also an abundance of opportunities for growth and prosperity. 

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