BPI ties up with Smart for mobile banking promo

MANILA, Philippines - Bank of the Philippine Islands, through its mobile banking platform BPI Express Mobile, and Smart Communications Inc. have launched a mobile banking prepaid reloading promo that gives BPI clients a chance to win Smart Money cash credits.

Officially launched at the Smart Jump Experience Center in SM Megamall Cyberzone, the “Load Smart and Win” promo seeks to reward loyal users of BPI Express Mobile’s SMS-based mobile banking through Smart.

There will be three monthly draws wherein 75 clients get a chance to win P1,000  in Smart Money cash credits. Furthermore, there will be 10 lucky winners of P10,000 in Smart Money cash credits in the grand draw.

BPI clients who are Smart and Talk ‘N Text subscribers can earn entries by simply reloading any Smart or Talk ‘N Text prepaid SIM using BPI’s SMS-based mobile banking through Smart. During each covered date, clients will earn one electronic raffle number for every prepaid reload transaction they make regardless of the amount loaded.

All entries generated during each covered date will be included in their corresponding raffle draws.

“This partnership of BPI with Smart solidifies our commitment to continuously offer fast, secure, and easy mobile banking to our mutual clients. Adding to this, we want to make even the most basic of transactions, in this case prepaid reloading, extraordinary by rewarding our clients with exciting prizes,” said Frederick Faustino,  BPI AVP for mobile banking channel.

“Through this promo, mobile banking services through the BPI-Smart partnership will become more than just a regular transaction – It will be rewarding. Imagine winning Smart Money cash by simply reloading your or your friends’ prepaid numbers! We want consumers to realize that they get more than just a reliable service when they reload with us. This promo is both Smart and BPI’s way of rewarding our customers for their continuous patronage of our service,” said Lawrence Ferrer, Smart’s head of financial services.

With BPI Express Mobile’s SMS-based mobile banking through Smart, BPI clients who are Smart subscribers can do their banking transactions on the go. Clients can do balance inquiry, funds transfers, bills payment, prepaid reloading, and Smart Money transfers directly from their mobile phones. Backed by the widest network coverage in the country, Smart enables BPI’s clients to do their essential banking transactions 24 hours a day, seven days a week. The promo will run from Oct. 15 to Jan. 15, 2014.