BDO taps Hidilyn Diaz for financial education

MANILA, Philippines — BDO Unibank has added Hidilyn Diaz, the Philippines’ first-ever Olympic gold medalist, to its family of brand ambassadors.

The Zamboanga City native will join forces with the bank to champion financial education, not only for her fellow athletes, but also for the unserved and underserved markets including overseas Filipinos.

Though unexpected, Diaz said she is thankful for having received a string of incentives and gifts for her historic feat. With this in mind, she sees the golden value of handling these incentives responsibly, which BDO has been espousing through its financial education advocacy.

The 30-year-old weightlifter also reminds her fellow athletes on how they should prepare for the financial future.

BDO said it is thankful to have found a financial education advocate and champion in Hidilyn and for placing her trust in the bank and its wide array of financial products and services to cater to her needs and those like her.

“Before becoming a champion for the nation, Hidilyn first was a champion of her own dreams. Along with keeping in mind her hardwork and determination, she valued the proper handling of finances, and we are with her in that journey,” said BDO senior vice president and remittance head Genie Gloria.