UNTV-Radio launches Mobile Booth
Rosalinda L. Orosa (The Philippine Star) - January 30, 2012 - 12:00am

MANILA, Philippines - Veteran broadcaster Daniel Razon (photo) has launched the first-ever mobile radio booth in the country via its AM radio arm UNTV-Radio, La Verdad 1350 KHZ recently. The concept of Razon’s brainchild is broadcasting from where the mobile studio is at the moment. Where the news is, the radio booth is there at the heart of the action.

The mobile radio booth was launched on Jan. 16, 2002 at One Esplanade, Pasay City during the kick-off celebration of UNTV. It is expected to provide a unique development in media as it rides along adaptive delivery of real-time news, with the ability to communicate with other people and process information simultaneously. The system also aims to be people-centered as the booth can be found even on the streets to accommodate news and views from people at the margins. It also intends to be a public service arm through live and free medical and legal consultation.

Prior to its launch, Razon said that he wanted to “preserve the glory of classic radio” and keep the radio in its own world. He cited that classic radio is a tool that gives opportunity for listeners to focus more on the issue at hand, whereas with the teleradyo, the attention is diverted to the visuals made available. This project maybe classic yet the equipment that will carry out its service is the very first in the country.

The UNTV-Radio Mobile Booth is an announcer booth in a mobile vehicle that will be roaming around the busy roads, with broadcasters reporting up-to-the-minute details of the news. The mobile’s trailer is designed to accommodate broadcasters in the glass-cased booth that was divided to provide room for the technicians’ equipments. Such broadcasting equipments are also designed for mobility to suit the needs of broadcasting on-the-go that UNTV-Radio is pioneering.

The launching of the mobile booth also recalled the founding of the UNTV’s Tulong Muna Bago Balita (Rescue First Before Reporting) News and Rescue Team. It has turned a year since its launching in 2011.

Razon acknowledged the support of Members of the Church of God International (MCGI) through the initial efforts of the organization’s presiding minister, Bro. Eliseo Soriano, the popular host of the Ang Dating Daan program that has now become international.

Razon also acknowledged the generosity and readiness of the mobile booth creator, Lito Bamba. Bamba is also the creator of UNTV Mobile Clinic that is now mobilizing on the rural roads to give free medical service to poor families.

Bro. Eli and Razon have also established numbers of long-term charitable projects in the country such as First-Free Transient Homes, Free Bus and Jeepney Ride, La Verdad School complete free education, Free Medical Missions, and Free Legal Consultations, to name a few.

UNTV-Radio, La Verdad 1350 mobile booth has started its official broadcast and is now roaming the streets of the metro for its initial period of news coverage.

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