Smart enables workforce of direct selling veteran

The rapidly growing salesforce of Boardwalk, a direct selling veteran, will soon enjoy the benefits of hassle-free transactions all via a few clicks on their mobile phones.

Under a newly signed memorandum of agreement, leading wireless service provider, Smart Communications Inc., through its Wireless Consumer Solutions Group, will provide the sales agent network of Boardwalk with Smart’s Life Solutions comprised of unique Financial and Communication services.

These services, via the Smart Money Platform, will enable the sales agents of Boardwalk to enjoy over-the-air transmittal of commissions and mobile payments.

The solution also includes the provision of a Customized SIM Menu for the mobile phones of Boardwalk’s workforce. This will allow members of the network to inquire about product inventory and order items by conveniently sending a text message.

Likewise, sales agents will soon experience product and event text broadcasts, and livelihood programs, to be developed jointly by Smart and Smart Bro with Boardwalk.

Smart is the country’s largest mobile phone operator with over 25 million subscribers. It offers the most diverse and innovative line-up of wireless services and m-commerce products designed to cater to the varying needs of its clientele.

This line-up includes Smart Money, the world’s first electronic wallet card linked to a mobile phone, which won the 2001 3GSM Award for "Most Innovative GSM Wireless Service for Customers."

Complementing the wide array of service brands is Smart Bro, the revolutionary fixed wireless high-speed broadband Internet.

Smart has likewise developed a global financial and telecommunications services hub model called the Smart Financial Services Hub (SFSH), based on the features and capabilities for its Smart Money electronic financial services platform.

Boardwalk is one of the frontrunners in direct selling, specializing in the distribution of fashion and leather goods such as men’s and women’s apparel, children’s clothes, undergarments, and a wide collection of bags and footwear.

With expertise gained from 15 years of operations, and the strength of a 200,000-strong salesforce, Boardwalk is driven by its mission to provide superior quality and service to satisfy the fashion demands of its clientele.