SKY It Changes You

MANILA, Philippines - Change, it has been said, is a good thing. Oftentimes, when change comes, people aren’t sure how to react until their lives have already been affected by the cause of change. In 1992, Skycable revolutionized household entertainment when it offered cable television to Filipinos, something that was still unheard of at the time. Over the course of time, Skycable has grown to feature the best and most varied cable programs, rising to become the leading cable TV service provider in the Philippines.

The success of Skycable enabled the business to expand to reach out to more audiences. In 2006, it introduced Skycable Prepaid that comes in more affordable denominations, giving subscribers more flexibility without missing out on the best cable shows. From keeping families together in front of their television sets, the company also found a remarkable way to strengthen family bonds even across the world. It introduced Skyvoice, the best-priced IDD service in the country today that makes use of Voice over Internet Protocol or VoIP.

In addition to Skyvoice, another groundbreaking offering made its way to loyal subscribers, this time in the realm of cyberspace. Skybroadband offers the fastest residential broadband internet service for families with incomparable download speeds of up to 12mbps, making it four times faster than any residential DSL. These unbeatable services have helped open communication lines to strengthen relationships among families and friends.

With all these developments came the need for the brand to evolve into something bigger, something that would encompass all these services and gather them under one corporate identity — SKY. SKY has consistently been at the forefront of bringing change in cable television and communications. The company remains committed to always delivering new innovations that will benefit all Filipinos. Proof of this is the ongoing expansion of digital-ready areas and the impending launch of new services like High Definition (HD) TV and video-on-demand (VOD). SKY further pushes the envelop when it comes to personalized cable TV viewing when it offers SKYCABLE SELECT this year. With this new feature, subscribers can “custom-build” their cable channel line-up depending on their budget and program preference.

This then is a story of change – a change that SKY continues to bring to its growing number of subscribers. SKY remains steadfast in living up to its corporate tagline – It changes you – by bringing progress to Filipino households through the power of cable TV, broadband internet, and phone service. With products that connect Filipinos to their loved ones and to the global community, SKY paves the way for opportunities that will help shape the future of the Filipino nation. For more information about the products and services of SKY, contact the 24/7 Customer Hotline 631-0000.