Maya fast tracks ‘digi-palengke’ thrust

MANILA, Philippines — Maya, the country’s only all-in-one money app, accelerates the adoption of QR Ph as it joins the Bangko Sentral ng Pilipinas (BSP) and the Department of Interior and Local Government (DILG) in the recent launch of Paleng-QR Ph in Baguio City.

The Paleng-QR Ph program aims to digitalize transactions at the community level, starting with public markets and local transportation. The program enables vendors and tricycle drivers to accept digital payments from customers via QR Ph, the national standard for QR payments. Maya’s QR codes are QR Ph-compliant, and its app can scan any QR Ph-powered transaction.

First to adopt the Paleng-QR Ph program is Baguio City, the country’s summer capital, known for its clean and organized public market. BSP Governor Felipe Medalla and Baguio City Mayor Benjamin Magalong kicked off the program in ceremonies held today at the city’s Malcolm Square.

Even before the rollout of Paleng-QR Ph, Maya has been equipping Baguio City merchants with the QR Ph-enabled Maya QR. These include market vendors, public utility drivers, bus stations, hotels, restaurants, groceries, pasalubong centers, and tourist spots.

For the past years, Maya has led the charge in helping LGUs build their “digi-palengke” through its LGUs Embracing and Accelerating Digitalization (LEAD) program. Among these markets are the Marulas Public Market in Valenzuela City, Antipolo City Public Market in Antipolo City, Kadiwa rolling stores, and Divisoria street stalls in Manila City.

Maya is the first fintech brand to adopt QR Ph person-to-person (P2P) payments in 2019 and person-to-merchant payments (P2M) in 2021. Since then, Maya has adopted the country’s interoperable QR Ph standard across its end-to-end digital payments ecosystem.

Maya’s over 50 million registered users can enjoy a convenient cashless experience by using their all-in-one money app that can send and accept QR Ph P2P payments. Meanwhile, even non-Maya users can pay at over 700,000 QR Ph-enabled Maya merchant touchpoints nationwide, the most extensive number deployed by any financial institution.