Western Mktg, JDA Software tieup to fuel growth

MANILA, Philippines - Western Marketing Corp., a leading pillar in the Philippine appliance industry, has partnered with JDA Software, leading retail software provider globally, for its merchandising and store operations solutions.

After four decades in operation and with 14 branches, the Western Group offers a wide array of white, brown and audio-video appliance lines of world-class brands like GE, Sony, Samsung, Panasonic, Sharp, Sanyo, Carrier, Pioneer, JVC, Philips, Ariston, Fabriano, American Home, Canon and TCL, including innovative brands like Magic Sing and Apple iPod.

To its future growth plans, the appliance chain realized it needed an end-to-end, scalable merchandise management solution that offered integrated merchandise management, warehousing, and financials, while providing inventory management efficiencies to avoid overstock and out-of-stock situations.

Additionally, Western Marketing sought a retail-specific business intelligence solution that could provide in-depth reporting and analytics to enable customer-centric business decisions. After an extensive evaluation process, the retailer selected JDA over other software vendors because of JDA’s proven, industry-leading Merchandising and Store Operations applications.

“With the support of JDA’s Merchandise Management System integrated to JDA’s WInDSS POS and Financials, we expect to build stronger capabilities in making faster and more informed decisions, react rapidly to changes in the competitive environment and monitor store-level transactions” said Mary Chan, President & COO of Western Marketing.

“It is a pivotal investment in helping us respond to our customers’ needs and achieve operational efficiencies, while we chart our strategic growth initiatives.”