Silk magic with Ferragamo
MANILA, Philippines - The magic of the silk thread has fascinated man for 5,000 years. Its luster and value unparalleled, silk is the fruit of a delicate and endlessly astonishing natural process that man has learned to master.
The Silk Road joins East and West, encouraging cultural, artistic and economic exchange. It has shifted balances of power and contributed to the splendor of royalty. It has affected tastes and the history of fashion over the centuries.
Its most recent chapter has seen Salvatore Ferragamo bringing together longstanding skills of fine craftsmanship, the sophisticated spirit of Italian style and the decorative flair that is one of the brand’s most exclusive features.
The success of Ferragamo’s silk collections is their persuasive mix of these key factors in twill scarves, ties and fabrics printed with the brand’s icon.
Ferragamo silk is a magical world of luxurious nature, flowers, creatures of the Savannah and dreamlike images of animals made out of petals and flowers, landscapes, art and world scenes, along with abstract geometric shapes. The use of color is meticulously refined.
Fine craftsmanship by Ferragamo Ferragamo is the keeper of a longstanding silk processing tradition which it began in the ’60s and continues to use today in the creation of fine Made-in-Italy products renowned around the world.
Salvatore’s daughter, Fulvia Visconti Ferragamo, is the face of Ferragamo silk, She is behind the designs and colors that have become synonymous with the brand. Under her hand, the silk is designed in Milan, while expert craftsmen in Como with years of experience are responsible for production.
The brand’s silk twill scarves with sharp designs and luminous colors are the result of a complex productive process requiring more than three months of work. Each nuance is a chromatic combination culled from a palette of 160 hues, with 30 additives, and is printed individually on the fabric, with the necessary time for drying and setting.
In the Philippines, Salvatore Ferragamo is exclusively distributed by Stores Specialists Inc. (SSI) and is located at Power Plant Mall, Greenbelt 4, Rustan’s Tower, Rustan’s Makati, Alabang Town Center and Rustan’s Ayala Cebu.
