iflix-PLDT Home reaches more homes

Elvie Matias - The Philippine Star

MANILA, Philippines – We were there during the launch of the partnership between iflix and PLDT recently at the Green Sun in Makati and we witnessed the bigness of the event. That’s why it doesn’t come as a surprise to us to learn that in less than five months since the launch, iflix has established itself as the country’s leading subscription video-on-demand (SVoD) service provider with over 300k subscribers in the Philippines alone. With more than half a million subscribers regionally, including those in Malaysia and Thailand, iflix is hands down Southeast Asia’s most popular SVoD service.

According to iflix co-founder and Group CEO Mark Britt, they will continue to roll out its world-class service to additional key emerging markets globally throughout the coming year.

“We’re thrilled at the outstanding reception iflix has received to date. We are 100 percent committed to delivering the best content and service available to our rapidly growing, loyal subscriber base across the region, with award-winning exclusive programming such as Mr. Robot, Fargo, UnReal and Black Sails, and all new game changing features, to be announced soon. We are currently discussing collaborations with many of leading brands both regionally and worldwide to bring greater value to our customers and theirs,” he said.

With the addition of the critically-acclaimed series Mr. Robot, exclusively available on iflix, to its vast content library, iflix looks to further extend its considerable lead in content viewership. The company recently revealed that it has streamed 200 million minutes of the Philippines’ favorite movies and TV programs. This figure is 15 times greater than the reported video-minute consumption of its closest competitor.

“We are also grateful to have PLDT, the Philippines’ broadband leader as a partner to power our content platforms with its strong network. With PLDT Home’s extensive reach, we are able to bring premium entertainment to millions of Filipinos all over the country,” Britt added.

In partnership with over 50 of the world’s top studios including Disney, MGM, Paramount, Warner Brothers, Twentieth Century Fox and CBS, iflix delivers premium TV programming and the largest library of compelling and family-friendly Hollywood content across a wide range of genres.

iflix’s notable TV titles include hits such as The Big Bang Theory, Arrow, Modern Family, American Horror Story, Glee, How I Met Your Mother, Vampire Diaries, Sherlock, Attack on Titan, Marvel’s Agents of S.H.I.E.L.D., Scandal, Once Upon a Time and Conan. Its movie library carries classic movie trilogies such as The Godfather, The Lord of The Rings and The Matrix. It also boasts of an extensive kids’ library with titles including Peppa Pig, HI-5, Adventure Time, Dora the Explorer, Spongebob Squarepants and Ben 10. K-drama lovers can also enjoy top Korean hits such as Boys Over Flowers, Secret Garden and My Sassy Girl.

PLDT Home continues to fortify its over 70 percent market share broadband leadership in the country by giving subscribers more reasons to enjoy the finest entertainment at home. It offers thousands of movies and TV shows from iflix and other content providers bundled with its broadband subscriptions.

PLDT VP and head of Home Marketing Gary Dujali said, “We’re proud of how significantly iflix has grown in just a few months. We are confident that with our most trusted brand and the country’s No. 1 broadband, PLDT Home DSL, we will continue to build the strongest connections at home with our family-sized entertainment offers.”

Subscribers of PLDT Home DSL Family Plan 1299 and up will have free and unlimited access to iflix as part of their broadband subscriptions across multiple smart devices at home such as laptops, computers, Telpad and the most recent game-changing innovation that transforms HDMI-ready TVs into a full suite PC, the TVolution Stick.

To access iflix using your PLDT Home DSL subscription, log on to www.pldthome.com.

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