Power Mac Center holds midnight launch for iPhone 18 Pro series, now available online and in stores nationwide

MANILA, Philippines — Premier Apple partner Power Mac Center (PMC) welcomed the latest generation iPhone 18 Pro and iPhone 18 Pro Max through its continuing tradition of midnight launch, held simultaneously in 15 locations nationwide for this year.

“For years, Power Mac Center has celebrated the iPhone launch as more than product arrivals. They have become moments to come together, share anticipation, and experience the latest tech with fellow enthusiasts. We’ve brought that excitement to more locations for our customers’ convenience, made possible by the continued support of our brand partners and employees,” said PMC director for Marketing and Product Management Joey Alvarez.

Midnight launches are made to be experienced

To cater to more Apple fans waiting for the iPhone 18 Pro series nationwide, Power Mac Center has expanded its midnight launch to cover Greater Luzon, Visayas and Mindanao.

Launches were held simultaneously at Greenbelt 3, SM Mall of Asia, SM City Iloilo, SM Lanang, and SM City Clark; as well as SM Megamall, The Annex at SM City North EDSA, Robinsons Magnolia, SM City Marikina, Festival Mall, SM City Cabanatuan, SM City Pampanga, SM City Lipa, SM Seaside Cebu, and SM CDO Downtown.

Leading up to midnight at these sites, customers enjoyed live performances, played games and joined booth activities and/or the raffle for more prizes to take home. Customers in line by October 15, 11:59 p.m. received exclusive freebies.

In addition, several Power Mac Center stores opened at midnight for customers to purchase or pick up their pre-ordered iPhone 18 Pro series devices and exclusive freebies.

Missed the midnight launch? Special promos extended for you

The new iPhone 18 Pro and iPhone 18 Pro Max are now available in Power Mac Center stores nationwide and the official web store.

Customers may use their 1 Infinite loyalty points as payment, or avail of a wide assortment of bank offers from BPI, Metrobank, BDO, UnionBank, RCBC, Security Bank, PNB, Home Credit, EastWest, HSBC, China Bank, among others, for additional savings and flexibility.

Terms and conditions apply. Check with your financial services provider for more details.

Those who prefer online transactions can check out from the Web Store and the new official Lazada Flagship Store and enjoy special deals on the iPhone 18 Pro and iPhone 18 Pro Max.

From the queue to the countdown: A night worth staying up for

The familiar energy of PMC’s midnight launches was felt again through live performances from some of the country’s biggest musical acts, exciting games and activities, and the heart-pounding countdown to the stores’ reopening at midnight.

Participants jammed to Dionela and Janine Teñoso at Greenbelt 3, Janine Berdin and MRLD at SM Mall of Asia, Jayda and Jenzen Guino at SM City Clark, Emman Abatayo at SM City Iloilo, and Maric Gavino at SM Lanang.

More information on offers and other happenings is available at Power Mac Center’s social media (Facebook, Instagram, X, TikTok, and YouTube). Follow and share to always be updated.

Editor’s Note: This press release from Power Mac Center is published by the Advertising Content Team that is independent from our Editorial Newsroom.