Eton trailblazes with 43 projects in four years

MANILA, Philippines - It was in early 2007 when a new developer made quite a splash in the Philippine real estate property industry – launching 10 first-rate projects within its maiden year.

Considered a latecomer in an industry that has ridden debilitating boom-bust cycles, the worst of which is the Asian Financial contagion in 1997, the Lucio Tan Group’s Eton Properties Philippines, Inc. (EPPI), nonetheless, entered the industry at a much opportune time.

It was a time when developers were enjoying the brightest prospects in the industry that posted the highest growth among major industries in that year. Remittances from OFWs, who comprised a big chunk of the homebuyers market, also registered an all-time high, and so did the surge in demand for Business Process Outsourcing (BPO) office spaces. Housing finance was also at its most accessible with the low interest regime having just started.

Today, four years hence, Eton Philippines remains as one of the country’s fastest growing real estate property firms. More than that, it has also established itself as one of the leading full range developers in the country – ambitiously and aggressively changing the country’s landscape through extraordinary and quality projects.

Said EPPI president and COO Danilo Ignacio, who had been at the helm of the company since Day 1, “We are proud of what the company has achieved in the past few years since we started – launching a total of 43 distinctive projects in the Philippines encompassing residential, township, commercial and office developments in various growth areas in the country.”

For its projects that have “created an impact on the built environment in Southeast Asia,” EPPI has been recently recognized as one of the top 10 developers in the Philippines by Hong Kong based BCI Asia Inc. Eton Properties is the youngest company among the 10 developer awardees. 

“We are happy that as a four-year-old company, we are one of the 10 selected top developers in the country. This feat reaffirms our commitment to deliver world-class products to our customers, our credo this past four years,” said Ignacio.

Revenue streams have been sourced from the higher recognition of sales due to the nearing completion of its initial high-rise projects such as The Eton Residences Greenbelt, Eton Parkview Greenbelt, One Archers Place West Tower, Belton Place, Eton Emerald Lofts, West Wing Residences and the first 5 clusters of The Manors of North Belton Communities, 68 Roces, South Lake Village at Eton City and Riverbend. For inquiries, call 845 3866 or visit www.eton.com.ph.