Hand-built technology

MANILA, Philippines – UK-based car audio manufacturer, Genesis ICE Ltd, is set to rock your world and blaze a trail in the local market with its line of hand built automotive audio amplifiers.

Adjudged as UK’s best automotive audio equiptment, each Genesis amplifier is conceived and crafted with passion by its founding Director Gordon Taylor, a New Zealand born audio engineer who started the company in 1991. “I first started out in domestic audio. My love of cars and music is the direct result and the core element of this company,” states Taylor.

Genesis amplifiers are electronically and technically excellent and performance is complimented by its stylish looks and hand crafted process. “I feel that a lot more care can go into something that’s assembled off a machine. That’s why Genesis offers a five-year warranty on any dealer installed amplifier, and we are confident in how we build them the traditional way,” adds Taylor.

Genesis will introduce the Profile and Profile Ultra Series Amplifiers in the country. The low mounting Profile series amplifiers lends this series its name, and allows installation where other amplifiers won’t fit. The innovative features such as Vari-speed thermal management and innovative Class G technology have been tested to yield excellent power outputs in small spaces with freedom from overheating, an all too common problem with other compact audio amplifiers.

As you would expect from Genesis the sound quality and technology are second to none. Due to Genesis Profile Series slim design, the slim fan cooled and highly efficient amplifier series fit in the tightest spaces and is guaranteed to deliver great sound quality. Profile’s chassis incorporates a high conductivity aluminum base to disperse heat at moderate levels without fan assistance. As more performance is required, extra cooling is then needed, so the electronic system control monitors temperature and controls the cooling fans, running them only as fast as is necessary for optimum cooling. This control system keeps unwanted noise to a minimum and allows a small case size.

Genesis amplifiers of UK are available in dealers nationwide.