IIBD case competition holds finals in Manila

MANILA, Philippines - The Wing Lung Bank-International Institute for Business Development (IIBD), an 18 member consortium of global universities seeking to facilitate growth and development in international business education, is holding the finals of the HKBU International Business Case Competition next month in the Philippines.

The competition highlights strategic challenges, the latest commercial issues, corporate dilemmas and growth prospects facing global business leaders. The comprehensive and strategic competition puts student teams to work in real work environments. They have to manage time-critical deadlines, incomplete information, as well as financial activities in formulating workable and action-oriented recommendations to a panel of professional judges consisting of academicians and business executives.

On its ninth year, the 2014 contest finals will be jointly hosted by Hong Kong Baptist University (HKBU) and the Ateneo de Manila University.

Six finalists from 20 universities in eight countries were chosen last Sept. 20 and invited to Ateneo de Manila University to compete for awards and the final round of the competition on Nov. 21. It will be held at the auditorium of the Ateneo Graduate School of Business, Rockwell Center, Makati.

This year’s finalists are: Assumption University, Thailand; Ateneo de Manila University, The Philippines; Bowling Green State University, USA; Hong Kong Baptist University, Hong Kong; Petra Christian University, Indonesia; and The Hong Kong Polytechnic University, Hong Kong.

Ateneo de Manila University’s performance over the past nine years has been admirable. The school brought home the bronze award in 2006 and 2008, the silver in 2010 and 2013, and the gold award as well as the best presenter award in 2012.

Sponsors of this year’s competition are First Pacific Group, Prosperity REIT, Hong Kong Electric, Accenture, Ayala Land, ABS-CBN, Security Bank and Balibago Waterworks Inc.