Driving towards cleaner mobility: BYD Tech Tour kicks off in Cebu

Cebu, Philippines — The BYD, a multinational manufacturing company specializing in electric and hybrid vehicles, launched its first Tech Tour outside Metro Manila in Cebu City, showcasing top-of-the-line BYD electric vehicles and offering special deals to car buyers from April 25 to April 27, 2025, at SM Seaside City Cebu.

According to Jill S. Peña, Brand Marketing Director of BYD Cars Philippines, the BYD Tech Tour will go nationwide, aiming to bring world-class, award-winning technologies closer to Filipino customers.

“This month we take another significant step forward with the Philippines with the introduction of BYD eMAX 7. It is an all-electrified Multi-Purpose Vehicle (MPV) perfect for the modern family. So, it is truly comfort, innovation, and sustainability. All packaged within one vehicle,” Peña said.

She added that the BYD Tech Tour will allow prospective customers to see, learn about, and experience these technologies firsthand with the assistance of their knowledgeable product specialists.

After a year since its successful launch in the Queen City of the South, BYD continues to strengthen its mission of helping Cebu shift toward electric mobility. The company remains committed to making this transition more accessible by offering practical, efficient, and reliable electric vehicles that meet the needs of local drivers. Through this ongoing effort, BYD aims to support Cebu in becoming a cleaner and more sustainable city, one that has helped position the brand as one of the leading electric vehicle providers on the island.

“We are proud to share that we are growing, and as of this month, we are now number five in Cebu’s market share, and that is a milestone,” said Kenneth Huan, Senior Vice President of BYD Cebu.

Pushing Towards an Electrified Future

BYD, a global leader in New Energy Vehicles (NEVs), commits to leading towards a clean-energy ecosystem to reduce the world's reliance on fossil fuels.

Edward Onglatco, BYD Cebu President and CEO, shared that the Cebuanos’ reception to electric vehicles (EVs) has been overwhelming and encouraging, and he is proud to continue championing the shift towards electric mobility.

"We are not just selling cars. We are building a movement, a shift to cleaner, smarter, and more sustainable mobility,” Onglatco said.

He added that in the coming months, they will be opening new dealerships—BYD Central, BYD Cebu South in Minglanilla, and BYD Cebu Toledo.

With the growing interest of Cebuanos in EVs, BYD Cars Philippines and ACMobility are teaming up to accelerate their effort in establishing a network of EV charging stations to support an efficient and green transportation system in Cebu.

Josh Altarejos, ACMobility Infrastructure Site Development Director, mentioned that there are 12 EV charging stations all across Cebu, and they plan to add more in the coming months.

“We will have by the end of the year over 35 locations in the whole of Visayas bringing us closer to a future where EV charging will be easy, convenient and without range anxiety,” said Altarejos.

Altarejos added that they aim to build a fully connected EV charging network from Pagudpud to Pagadian to support seamless long-distance travel.

Now, with the help of ACMobility, BYD is making charging more accessible by partnering with key establishments across the island. Charging stations are now available at Prince Store, City Time Square, Club Filipino Danao Golf Club, and Axis Vibo Place, giving EV users more convenient options to power up on the go.

BYD’s Game-Changing Technologies

BYD’s core technologies are fully developed in-house, giving the company the freedom to innovate without limits.

One of BYD’s standout innovations is the Blade Battery. Designed with safety as a top priority, it uses lithium iron phosphate to deliver excellent thermal stability and long-lasting performance. It’s engineered to resist overheating and reduce the risk of fire, making it one of the safest and most reliable EV batteries available today.

Another key technology is BYD’s e-Platform 3.0, a platform built specifically for electric vehicles. This system brings together efficiency, intelligence, safety, and design into one powerful package. It enhances energy use, streamlines vehicle systems, and creates a smoother, smarter, and more enjoyable driving experience.

In his closing speech, Kenneth Huan, BYD Cebu Senior Vice President, encouraged those who are still hesitant about BYD EVs to speak with their consultants, take a test drive, and experience firsthand BYD’s cutting-edge technology that fits their lifestyle.

For almost 30 years, BYD (Build Your Dreams) has used technology to help build a better future. It started in 1995 as a battery company and later expanded into cars in 2003. Since then, BYD has created big innovations, like the world’s first plug-in hybrid in 2008, the safe and long-lasting Blade Battery in 2020, and fully switching to EVs in 2022.

In Cebu, BYD Cebu is helping lead the shift to cleaner transport by offering EVs that are practical, reliable, and eco-friendly. With more charging stations, strong partnerships, and growing support, BYD Cebu is working to make electric driving easier and more accessible for everyone. — (FREEMAN)