Building resilient data strategies amid rising AI adoption

MANILA, Philippines – As artificial intelligence (AI) continues to accelerate digital transformation across industries, organizations in the Philippines are under mounting pressure to protect sensitive data, ensure regulatory compliance and maintain uninterrupted operations in an increasingly complex threat environment.

At the recent AIBP Summit Philippines 2025, Synology Inc., a global provider of network-attached storage and data management solutions, emphasized the urgent need for smarter and more robust data protection strategies.

Citing insights from the 2024 Philippine Threat Landscape Report, the company pointed to finance, government, education and telecommunications as key sectors grappling with evolving cyber threats and scam-related activities.

Building smarter IT foundations for the AI era

The rapid integration of AI into business operations is driving innovation—but it’s also generating massive volumes of data that must be effectively stored, managed and protected.

With projections estimating the Philippine AI market will reach $3.5 billion by 2030, organizations now face a balancing act: embracing AI-driven growth while upholding stringent data privacy and cybersecurity standards.

To meet this challenge, many enterprises are shifting toward scalable, secure IT infrastructures that enable long-term resilience.

Synology has been supporting regional businesses in this transformation by offering integrated solutions that unify storage, backup and data management—ensuring operational simplicity and resilience in the face of digital disruption.

Enhancing data protection strategies in the age of AI

While AI opens new doors for innovation, it also amplifies the risk landscape. Sophisticated ransomware attacks, tighter regulatory requirements and soaring costs of downtime are putting pressure on businesses to bolster their cyber resilience.

In 2024 alone, supervised financial institutions in the Philippines reported losses totaling $5.82 billion due to cyber incidents. Meanwhile, a breach at the national health insurance agency resulted in the exposure of 750 gigabytes of sensitive data.

Recognizing these challenges, organizations are turning to modern solutions that prioritize both resilience and ease of management. Synology’s ActiveProtect solution is designed to meet these evolving needs—centralizing protection efforts, securing critical workloads, and enabling fast recovery in the event of an attack or disruption.

“Businesses across the Philippines are embracing digital transformation at a rapid pace, but with this progress comes heightened responsibility to protect data,” said Claire Huang, Synology’s country manager for the Philippines. “Our mission is to help organizations build resilient IT strategies that allow them to innovate without fear, equipping IT teams with scalable and cost-efficient tools to safeguard data, ensure continuity, and stay ahead in an AI-driven world.”