ePLDT ties up with Salesforce

MANILA, Philippines — The ICT arm of PLDT Enterprise has entered into a strategic partnership with US-based cloud computing giant Salesforce.

ePLDT said the partnership strengthens further its foothold in the local cloud arena.

Salesforce is the world’s number one customer relationship management (CRM) solution based on 2019 revenue market share worldwide ranking by premier global market intelligence firm IDC.

ePLDT has built the expertise and resource pool to deploy, administer, and manage Salesforce for any organization across various industries.

With Salesforce’s class-leading business applications for sales, service, marketing and industry-specific workloads built on a secure and scalable platform, ePLDT is equipped to enable enterprises to reinvent themselves in the “new normal” using technology.

“At the ePLDT Group, our commitment is to make a positive impact on every single business,” said Jovy Hernandez, ePLDT president and CEO and SVP and head for PLDT and Smart Enterprise Business Groups.

“Utilizing technology as the enabler, we make it a point that our products and services are up to par with global standards and practices to further support the digital transformation endeavors of businesses today,” Hernandez said.

PLDT and Smart have also partnered with Salesforce for the group’s own digital transformation program, kicking off with the migration of its customer relationship management platform to Salesforce.

Such migration is seen improving every engagement PLDT will have with its clients.

ePLDT continues to strengthen its capabilities and services by building world-class data center facilities and network infrastructure.

It is also evolving its IT expertise to adapt to emerging technologies, and curating an array of business solutions through strategic partnerships, such as its alliance with Salesforce.