BEE HAPPY

Array
(
    [results] => Array
        (
            [0] => Array
                (
                    [ArticleID] => 245182
                    [Title] => Why I need a facelift
                    [Summary] => One Sunday morning I had to decide which was more urgent – writing an article (as I had not written for the past 60 days), or getting a facelift.  I figured that not writing an article would get me ejected from the list of columnists of this paper soon, which I should be more concerned about than my face.


                    [DatePublished] => 2004-04-04 00:00:00
                    [ColumnID] => 133864
                    [Focus] => 0
                    [AuthorID] => 1224705
                    [AuthorName] => CHICKEN FEED By Robina Gokongwei-Pe
                    [SectionName] => Sunday Lifestyle
                    [SectionUrl] => sunday-life
                    [URL] => 
                )

            [1] => Array
                (
                    [ArticleID] => 173541
                    [Title] => The new kid
                    [Summary] => Someday, the daily consumption of Chicken Joy may join beer as a quick economic indicator. Chicken Joy accounts for 35% to 40% of total sales of Jollibee Foods Corp., which  generated system-wide gross sales of P24.1 billion last year. 


In charge of pushing the chicken and other Jollibee products is new vice-president for marketing Carolina Inez Reyes. 


                    [DatePublished] => 2002-08-26 00:00:00
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 1488513
                    [AuthorName] => Margaret Jao-Grey 
                    [SectionName] => Business As Usual
                    [SectionUrl] => business-as-usual
                    [URL] => 
                )

            [2] => Array
                (
                    [ArticleID] => 148868
                    [Title] => This Bee buzzes with happiness
                    [Summary] => 
One needs only to go to the mall or any other place where there’s a Jollibee store to know that, together with its meals, Jollibee serves happiness.


Sounds good. And if the regulars who eat at Jollibee are to be believed, the food tastes even better.


"It has been a big part of Jollibee – to provide happiness to our customers. We have been doing this for the last 24 years," said marketing vice president Gina Navarette at the launch of the Bee Happy campaign recently.


                    [DatePublished] => 2002-01-30 00:00:00
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 1804887
                    [AuthorName] => Kathy Moran
                    [SectionName] => Food and Leisure
                    [SectionUrl] => food-and-leisure
                    [URL] => 
                )

        )

)

abtest

Why I need a facelift

By CHICKEN FEED By Robina Gokongwei-Pe | April 4, 2004 - 12:00am

One Sunday morning I had to decide which was more urgent – writing an article (as I had not written for the past 60 days), or getting a facelift. I figured that not writing an article would get me ejected from...

Sunday Lifestyle

The new kid

By Margaret Jao-Grey  | August 26, 2002 - 12:00am

Someday, the daily consumption of Chicken Joy may join beer as a quick economic indicator. Chicken Joy accounts for 35% to 40% of total sales of Jollibee Foods Corp., which generated system-wide gross sales of P24.1...

Business As Usual

This Bee buzzes with happiness

By Kathy Moran | January 30, 2002 - 12:00am

One needs only to go to the mall or any other place where there’s a Jollibee store to know that, together with its meals, Jollibee serves happiness. Sounds good. And if the regulars who eat at Jollibee are...

Food and Leisure