+ Follow Mondelez International Tag
Mondelez International
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[ArticleID] => 1844929
[Title] => Animal crackers break out of their cages
[Summary] => After more than a century behind bars, the beasts on boxes of animal crackers are roaming free.
[DatePublished] => 2018-08-23 00:00:00
[ColumnID] => 0
[Focus] => 1
[AuthorID] =>
[AuthorName] =>
[SectionName] => Science and Environment
[SectionUrl] => science-and-environment
[URL] =>
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[ArticleID] => 1664553
[Title] => Century-old cookie shines in a #Wonderfilled Digital Space
[Summary] => Mondelez International, owner of the well-known Oreo cookie brand, has embarked on a bold approach, investing manpower and resources towards digital media and online channels to transform a century-old cookie for kids into everybody’s favorite treat. Mondelez Philippines senior brand manager and Oreo brand head Anna Sapitan discussed the brand’s transformation and digital shift in her talk, “From traditional and familiar to modern and millennial: How Oreo shifted market appeal using the digital space,” during the Integrated Mobile Marketing Association of the Philippines (IMMAP) Digital Congress.
[DatePublished] => 2017-01-23 00:00:00
[ColumnID] => 135263
[Focus] => 1
[AuthorID] =>
[AuthorName] =>
[SectionName] => Technology
[SectionUrl] => technology
[URL] => http://media.philstar.com/images/articles/century_2017-01-22_23-52-14_thumbnail.jpg
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[2] => Array
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[ArticleID] => 1253708
[Title] => Solenergy completes 2 rooftop solar power plants
[Summary] => Solenergy Systems Inc., a Philippines-based solar power system integrator, recently completed and commissioned rooftop power plants at the International School Manila (ISM) in Bonifacio Global City, Taguig and Kraft Foods (Mondelez International) in Parañaque Citty.
[DatePublished] => 2013-11-07 00:00:00
[ColumnID] => 0
[Focus] => 0
[AuthorID] =>
[AuthorName] =>
[SectionName] => Science and Environment
[SectionUrl] => science-and-environment
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[ArticleID] => 962729
[Title] => Rebranding lessons from Kraft and the UP School of Business
[Summary] => Long before marketing gurus and advertising experts in the West espoused the power of a name in branding a company or a person, whether professional, entrepreneur or political leader, we Asians already believed in the powerful effects of choosing a fortuitous name for one’s destiny since ancient times, often consulting feng shui or geomancy experts and even literary scholars.
[DatePublished] => 2013-07-08 00:00:00
[ColumnID] => 133750
[Focus] => 0
[AuthorID] => 1804897
[AuthorName] => Wilson Lee Flores
[SectionName] => Lifestyle Business
[SectionUrl] => business-life
[URL] => http://img515.imageshack.us/img515/9871/7l7v.jpg
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[ArticleID] => 960867
[Title] => Kraft Foods Phl now known as Mondelez Phl
[Summary] => Kraft Foods (Philippines) Inc. has changed its name to Mondelez Philippines Inc. (MPI). Mondelez Philippines is part of Mondelez International, a new company created following the split of Kraft Foods Limited in October 2012.
[DatePublished] => 2013-07-03 00:00:00
[ColumnID] => 0
[Focus] => 0
[AuthorID] =>
[AuthorName] =>
[SectionName] => Business
[SectionUrl] => business
[URL] =>
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August 23, 2018 - 12:00am
January 23, 2017 - 12:00am
November 7, 2013 - 12:00am
