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Starweek Magazine

WWF urges Pinoys to commit to one thing

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MANILA, Philippines - In its efforts to conserve and sustain the environment, WWF-Philippines recently launched a campaign that seeks to build partnerships with Filipinos in helping preserve the environment.

Dubbed as “My 1 Thing,” it is a part of WWF’s “60+” project that seeks to inspire people to commit to one thing that will lessen their carbon footprint, fight climate change and ultimately, preserve the environment.

“We believe that everyone can do something for the environment and My 1 Thing is a vehicle that enables Filipinos to contribute one thing, no matter how small, for the environment,” WWF-Philippines vice-chair and CEO Lory Tan said.

For their part, WWF ambassadors Marc Nelson and Rovilson Fernandez are hoping that everyone will be able to contribute to the Philippine effort to address the global problem.

“Be it joining a carpool or riding a bike to work, your 1 Thing does not have to be big. These pledges put together will definitely make a big impact to the country’s environment,” Fernandez said.

To pledge to the cause, those who are interested are encouraged to log on to www.my1thing.com.ph. Where they may create a profile page on the website, share the one thing being done to fight climate change, and share it with friends, relatives and colleagues.

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MARC NELSON AND ROVILSON FERNANDEZ

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WWF

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