MANILA, Philippines - In the Philippines, there has been a boom in the purified water business as technology for water purification has been very much available in the market, and this resulted in water refilling stations sprouting in every barangay, municipality or cities around the country.
But none of them made much of an impact unlike Crystal Clear. A first taste of Crystal Clear’s purified, fresh, crisp and great-tasting water immediately satisfies anyone who is thirsty.
With quality as its top priority by using only the best materials, strict manufacturing standards and toughest quality control measures, it was no surprise that Crystal Clear Purified Water became an instant hit among households, offices and just about any establishment.
And now, after months of waiting, Crystal Clear, one of the most popular names in the purified water business that provides safe and reliable drinking water, introduces its newest family member, its lovable mascot: Crys2-O.
Crys2-O was formally introduced during Franchise Asia 2011, which was held at the SMX Convention Center in Pasay City.
“We chose Franchise Asia as the venue to introduce Crystal Clear’s mascot, Crys2-O, a cute water droplet with a big grin, to the public because of the sheer number of visitors there. And we are very pleased with how the visitors to the trade show responded to Crys2-O,” said Asun Soler, corporate communications head of Solerex Water Technologies Inc., maker of Crystal Clear.
Now that its mascot is finally revealed to the public, Crystal Clear plans to use Crys2-O to help spread its message about the value and importance of safe drinking water in a lively and interactive way.
However, Soler gives assurance that Crys2-O is no ordinary mascot since he is also a water expert. “As a water expert, he will have ready answers to questions about water. With him around, we hope to reach out to the young, on how everyone can play their part in water sustainability by conserving water. We are, indeed, very happy to welcome Crys2-O as a new member of our Crystal Clear family,” Soler said.
For more details about Crys2-O and Crystal Clear, visit http://www.crystalclear.com.ph.