Honda exhibits best CR-V shots during photo workshop

MANILA, Philippines – Honda Cars Philippines, Inc. exhibits the winning CR-V shots of Club EOS finalists who took part of the recently concluded basic car photography workshop entitled, “Honda CR-V: Capturing Cross Over with Club EOS”. Organized by Honda, in cooperation with Canon Marketing Philippines, Club EOS members spent a whole day of learning under the tutelage of John Chua, one of the country’s premier figures in the realm of advertising and automotive photography.

The workshop provided 29 club members the opportunity to learn key aspects in the field of automotive photography using their Canon EOS cameras. Having proper lighting, creative angles and use of appropriate camera settings are some of the basic considerations in bringing out the car’s most complementing lines and over-all premium finish.

Taking the center stage is the 2010 Honda CR-V. With its new front grille design, refreshed bumpers, modern alloy wheel designs and clear-cut lines, the photography workshop aimed to creatively capture the more refined and tougher look of the CR-V.

More than just styling, the CR-V is environment-friendly too. The CR-V, just line any other Honda models, has cleaner exhaust emissions that meet the stringent EURO 4 levels, even if Philippine regulations only require EURO 2.

“Having modern styling and earth-friendly characteristics to boot, we challenged Club EOS finalists to work on the themes ‘Sophistication and Refinement’ and ‘In Harmony with Nature’,” said Voltaire Gonzales, HCPI’s Vehicle Sales and Corporate Communications Head. “Actually, we were very excited at the onset of this project since this was our first time to stage a car photography workshop. Much has been talked about landscape or portrait photography but only a few about automotive photography. And so, we thought of having this specialized type of workshop for better appreciation of car design and styling,” he added.

Known for his keen attention to details, John Chua opted to share his expertise in settings with excellent photography opportunities like the Mall of Asia grounds and in Lighthouse Resort in Subic. Participants not only got to photograph the CR-V as the main subject of the workshop but also got to enjoy its agile performance, comfortable sedan-like ride, spacious cabin area and big cargo room for camera paraphernalia and accessories.

“The looks of the new 2010 CR-V speaks of beauty and power. My short experience driving it to Subic only confirmed that this machine is not only beautiful but powerful as well! The CR-V hugs the road like train in its rail… so secure. It was also quiet inside that driving at 110 km/h felt like I was running on 60 km/h,” shared by Club EOS member, Tynn Daez.

From the official entries of the 29 Club EOS participants, entries were then trimmed down to six finalists. Find out who among the finalists bested the car photography workshop. Visit the Honda CR-V display in Alabang Town Center’s Corte de las Palmas from July 23-25, 2010 and Trinoma from July 30-August 1, 2010 and check out the photo gallery. For more details, visit www.hondaphil.com.

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