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Freeman Cebu Business

ALI launches District Square project at SRP

Ehda M. Dagooc - The Freeman
ALI launches District Square project at SRP
District Square will be the prime commercial center of the joint venture project of ALI and the SM Group, the 26-hectare South Coast City.
Contributed Photo

CEBU, Philippines —  Ayala Land Inc., (ALI) has launched its 2.7-hectare integrated development dubbed as the District Square at the South Road Properties (SRP) in Cebu City.

District Square will be the prime commercial center of the joint venture project of ALI and the SM Group, the 26-hectare South Coast City.

ALI’s prime development District Square is a waterside commercial project designed to attract and spur new business investments in the province and will have infrastructure and amenities that support the creation of a vibrant community.

The project aims to reflect the company’s track record for developing well-integrated and sustainable estates that are strategically positioned to become catalysts of local economic growth.

“Our aim is to build sustainable developments that contribute significantly to the local economy and provide a safe and healthy quality of life. District Square is a unique opportunity to build or invest, given the combined investment plans of both ALI and SM in South Coast City, the infrastructure program in the area, and the progressive Cebu market where master planned estates are hard to come by. We would like to invite partner locators to share in this vision and be part of seeing this through,” said Meean Dy, SVP and Head of Ayala Land Estates Group.

District Square offers commercial lots that present land bank and investment opportunities to those who aspire to locate in South Coast City in the future. The lots sizes range from 1,777 to 2,601 sqm and will be ideal for offices, hotels, and other commercial uses.

South Coast City is strategically located along the Cebu South Coastal Road and can be accessed via the Cebu–Cordova Link Expressway (CCLEX), also known as the Cebu–Cordova Bridge, which is expected to be completed by 2022.

Fronting the Cebu Strait, South Coast City will enjoy waterside views and features. A pedestrian road network is designed to link the main areas of the development and a 1.1-hectare civic park will be its centerpiece. A wide array of retail and entertainment concepts anchored by an Arena and Convention Center are also planned for the area.

Developed by the consortium of SM Prime Holdings, Ayala Land, Inc., and Cebu Holdings, Inc., the 26-hectare property in SRP broke ground in 2020. It aims to contribute to the economic recovery efforts of the province by enhancing the offerings available to the region. Ayala Land is expected to generate P90 billion in investments over the next 15 years for this project. The consortium remains steadfast in the planning and development of the project and is working to meet the foreseen demands of an evolving market.

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