MANILA, Philippines - HTC, a global designer of smartphones, has announced the appointment of Richard Javier as its new country manager for Philippines.
Javier will be responsible for the overall operation of HTC in the Philippines, strengthening its brand and expanding its market share while deepening its relationships with distributors, resellers, and mobile operators.
“I am excited to steer the company toward a stronger presence in the Philippine market. Our smartphones have been well-received by the public; we aim to continue this positive reception and become the preferred brand of technology-savvy Filipinos,” Javier said.
Previously, Javier acted as the country manager for Consumer and SMB Business Division of Lenovo Philippines, where he was responsible for the sales and marketing of the company’s consumer and SMB product portfolio.
In 2009-2011, he was the head of the mobile communications division of LG Electronics Philippines. He was credited for building the foundation of the company’s mobile business and maintaining profitability.
He successfully expanded the company’s brand presence in retail stores and LG concept stores nationwide, ensuring that consumers had access to products and services all over the country.
After graduating from the Ateneo de Manila University with a degree in Interdisciplinary Studies, Javier started his career with Magnolia Corp., SMC Juice Inc., and San Miguel Brewing Group, all subsidiaries of consumer industry giant San Miguel Corp.