^
+ Follow MY GLOBE PLUS Tag
MY GLOBE PLUS
Array
(
    [results] => Array
        (
            [0] => Array
                (
                    [ArticleID] => 896504
                    [Title] => Because of rising mobile phone penetration rate: Advertising landscape changing in Phl
                    [Summary] => 

The top executive of Ayala-controlled Globe Telecom Inc. sees mobile phones changing the landscape of traditional advertising in the Philippines on the back of the country’s rising mobile phone penetration rate.

[DatePublished] => 2013-01-14 00:00:00 [ColumnID] => 0 [Focus] => 0 [AuthorID] => 1097197 [AuthorName] => Lawrence Agcaoili [SectionName] => Business As Usual [SectionUrl] => business-as-usual [URL] => ) [1] => Array ( [ArticleID] => 895305 [Title] => Mobile communication status to alter advertising landscape [Summary] =>

The popularity of mobile communication will bring another dimension in the advertising industry, with the mobile set to change the landscape of the Philippines’ traditional advertising platform.

[DatePublished] => 2013-01-10 00:00:00 [ColumnID] => 0 [Focus] => 0 [AuthorID] => 1298072 [AuthorName] => Ehda Dagooc [SectionName] => Freeman Cebu Business [SectionUrl] => cebu-business [URL] => ) [2] => Array ( [ArticleID] => 719456 [Title] => Globe's m-ads platform signs up over 2-M subscribers since launch [Summary] =>

Globe Telecom and its mobile advertising partner Out There Media (OTM) said their mobile advertising (m-ads) platform My Rewards, My Globe Plus have already signed up over two million opt-in subscribers since launching in November last year.

[DatePublished] => 2011-08-24 00:00:00 [ColumnID] => 133272 [Focus] => 0 [AuthorID] => [AuthorName] => [SectionName] => Business [SectionUrl] => business [URL] => ) [3] => Array ( [ArticleID] => 660231 [Title] => Globe's mobile advertising platform soars to new heights [Summary] =>

My Rewards, My Globe Plus, the mobile advertising platform of Globe Telecom and Out There Media (OTM), continues to drive the success of some of the country’s biggest marketing campaigns by bringing advertising to a new level.

[DatePublished] => 2011-02-25 00:00:00 [ColumnID] => 133272 [Focus] => 0 [AuthorID] => [AuthorName] => [SectionName] => Business [SectionUrl] => business [URL] => ) [4] => Array ( [ArticleID] => 640946 [Title] => Globe drives up mobile advertising platform [Summary] =>

Globe Telecom and Out There Media (OTM) have announced that their mobile advertising platform has generated more than one million consumer opt-ins less than two months after the rollout of their next generation permission-based program in the Philippines.

[DatePublished] => 2010-12-21 00:00:00 [ColumnID] => 133272 [Focus] => 0 [AuthorID] => [AuthorName] => [SectionName] => Business [SectionUrl] => business [URL] => ) ) )
abtest
Are you sure you want to log out?
X
Login

Philstar.com is one of the most vibrant, opinionated, discerning communities of readers on cyberspace. With your meaningful insights, help shape the stories that can shape the country. Sign up now!

Get Updated:

Signup for the News Round now

FORGOT PASSWORD?
SIGN IN
or sign in with