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                    [Title] => Home buying trend
                    [Summary] => Pre-selling is out and real marketing is in.


"Buyers have become more discriminating. They make sure the units for sale have been built; they  inspect the materials used; they look at the amenities. Before, a developer can just show an off-site model unit and there would be buyers," said Jose Merin, president of Universal Rightfield Property Holdings, Inc. 


Today, it is the buyer who intends to live in the condominium or the house for sale who account for 90% of total industry sales. 


                    [DatePublished] => 2002-11-04 00:00:00
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 1309106
                    [AuthorName] => Estela Banzon-De La Paz
                    [SectionName] => Business As Usual
                    [SectionUrl] => business-as-usual
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GLOBE TELECOM-PIONEER HIGHLANDS

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                    [Title] => Home buying trend
                    [Summary] => Pre-selling is out and real marketing is in.


"Buyers have become more discriminating. They make sure the units for sale have been built; they  inspect the materials used; they look at the amenities. Before, a developer can just show an off-site model unit and there would be buyers," said Jose Merin, president of Universal Rightfield Property Holdings, Inc. 


Today, it is the buyer who intends to live in the condominium or the house for sale who account for 90% of total industry sales. 


                    [DatePublished] => 2002-11-04 00:00:00
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 1309106
                    [AuthorName] => Estela Banzon-De La Paz
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Home buying trend

By Estela Banzon-De La Paz | November 4, 2002 - 12:00am

Pre-selling is out and real marketing is in. "Buyers have become more discriminating. They make sure the units for sale have been built; they inspect the materials used; they look at the amenities. Before,...

Business As Usual