Array
(
    [results] => Array
        (
            [0] => Array
                (
                    [ArticleID] => 298639
                    [Title] => RP’s Robby Robbit goes to China
                    [Summary] => As part of Steven Ching’s strategy to globally promote Robby Rabbit,  the  loveable cartoon character  is making its debut next month in China, a few months after it was launched in the United States. 


Filipino-created cartoon character, Robby Rabbit, made its maiden appearance offshore at the Licensing 2005 held in New York City last June. It was brought there by Moxie & Co. through the efforts of Click! Licensing  Asia Inc. 


                    [DatePublished] => 2005-09-26 00:00:00
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 1720791
                    [AuthorName] => Rose de la Cruz
                    [SectionName] => Business As Usual
                    [SectionUrl] => business-as-usual
                    [URL] => 
                )

        )

)

DISNEY AND LOONY TOON

Array
(
    [results] => Array
        (
            [0] => Array
                (
                    [ArticleID] => 298639
                    [Title] => RP’s Robby Robbit goes to China
                    [Summary] => As part of Steven Ching’s strategy to globally promote Robby Rabbit,  the  loveable cartoon character  is making its debut next month in China, a few months after it was launched in the United States. 


Filipino-created cartoon character, Robby Rabbit, made its maiden appearance offshore at the Licensing 2005 held in New York City last June. It was brought there by Moxie & Co. through the efforts of Click! Licensing  Asia Inc. 


                    [DatePublished] => 2005-09-26 00:00:00
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 1720791
                    [AuthorName] => Rose de la Cruz
                    [SectionName] => Business As Usual
                    [SectionUrl] => business-as-usual
                    [URL] => 
                )

        )

)

abtest

RP’s Robby Robbit goes to China

By Rose de la Cruz | September 26, 2005 - 12:00am

As part of Steven Ching’s strategy to globally promote Robby Rabbit, the loveable cartoon character is making its debut next month in China, a few months after it was launched in the United States. Filipino-created...

Business As Usual