MANILA, Philippines - Diabetes, cardiovascular disease, chronic lung disease, and some cancers account for 60 percent of deaths worldwide, according to the UK-based Oxford Health Alliance.
In order to prevent premature death and incapacity due to these diseases, people must be able to address three major risk factors: tobacco consumption, poor diet, and physical inactivity.
With these realities in mind, the Philippine American Life and General Insurance Co. (Philam Life) has introduced Philam Vitality, the first in the market, science-backed wellness program that rewards its members for getting healthy.
As a global brand, Vitality is present in several countries with millions of members and makes use of incentives to encourage members to adopt and sustain healthy behaviors. By bringing Vitality to the Philippines through the Philam Vitality program, Philam Life pioneers giving real focus on healthy living.
“People normally associate life insurance with protection and savings products to prepare them for life’s uncertainties. At Philam Life, we are committed to take it further by helping people live longer and healthier lives so that they could spend more time with the people who matter to them most,” shares Axel Bromley, CEO of Philam Life. “Philam Vitality will empower more and more Filipinos with the information and the tools to know and improve their health, and to enjoy longer and fuller lives.”
Philam Vitality comes with three simple components to help people live healthier lives.
First, know your health. With Philam Vitality Health Review, users will be able to take an online assessment through their desktops, laptops, tablets, or smartphones, and see if their Philam Vitality Age matches their actual age.
Members can also assess their current state of health through partners such as Makati Medical Center (for check-ups and vaccinations), Hi-Precision Diagnostics (for laboratory procedures such as blood tests and X-rays), and GAOC (Gan Advanced Osseointegration Center) for dental care.
“These assessments help you find out which parts of your over-all health are on track and which areas you can improve. It’s very empowering to know your health status so that you can take control of all the facets of your life,” Jaime Jose M. Javier Jr., Philam Life chief marketing officer, said.
With Philam Vitality, members can achieve better health for less, at partners such as Gold’s Gym for gym memberships; Toby’s Sports, Garmin, and Polar for fitness gear and other devices; and Makati Medical Center for smoking cessation program.
Members start with Vitality status of Bronze and move their way up to Silver, Gold, and Platinum levels as they earn points for every assessment test and activity done within the program.
The more points one earns, the higher Vitality status one achieve, and the greater one’s rewards.