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                    [Summary] => George Heenan, director of the Institute for Strategic Management, one of the top five universities in the US, is in the country to speak together with some of the world’s franchising experts at the "10th Philippine International Conference (PIFC)" which opens today 10 a.m. at the Westin Philippine Plaza Hotel, Mindanao Ballroom. The event is organized by the Phil. Franchise Association. Heenan’s topic will be on "Trends & Prospects in Global Franchising." During his talk, Heenan will focus on global issues and how they impact the franchising business.

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PHILIPPINE INTERNATIONAL CONFERENCE

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abtest

Expert to talk on franchising

September 25, 2002 - 12:00am

George Heenan, director of the Institute for Strategic Management, one of the top five universities in the US, is in the country to speak together with some of the world’s franchising experts at the "10th...

Business