CAMPOFRIO AND PURE FOODS

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                    [ArticleID] => 143238
                    [Title] => Lucio Tan group gears up for battle over corned beef market in Luzon
                    [Summary] => The Lucio Tan group is gearing up for a major battle in a new field as it is set to launch a P60-million advertising campaign for its newly-acquired processed meat brands.


Tan’s Foremost Farms, the country’s leading livestock company, will soon embark on a nationwide multimedia campaign to promote its latest food line, the Winner brand of corned beef.


                    [DatePublished] => 2001-12-11 00:00:00
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 1096615
                    [AuthorName] =>  Christina Mendez
                    [SectionName] => Business
                    [SectionUrl] => business
                    [URL] => 
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                    [ArticleID] => 138868
                    [Title] => Lucio Tan’s Foremost Farms acquires Cebu’s Virginia Foods Corp.
                    [Summary] => Beer and tobacco magnate Lucio Tan’s Foremost Farms, the country’s undisputed leader in animal farming, recently acquired the Cebu-based Virginia Foods Corp. from the Chiongbians for P380 million, according to an industry source.


The acquisition of Virginia Foods, which manufactures the El Rancho line of processed meat products dominating the Visayas and Mindanao markets, gives the Tan group a strong foothold in the South.


                    [DatePublished] => 2001-11-04 00:00:00
                    [ColumnID] => 133272
                    [Focus] => 0
                    [AuthorID] => 1096615
                    [AuthorName] =>  Christina Mendez
                    [SectionName] => Business
                    [SectionUrl] => business
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Lucio Tan group gears up for battle over corned beef market in Luzon

By Christina Mendez | December 11, 2001 - 12:00am

The Lucio Tan group is gearing up for a major battle in a new field as it is set to launch a P60-million advertising campaign for its newly-acquired processed meat brands. Tan’s Foremost Farms, the country’s...

Business

Lucio Tan’s Foremost Farms acquires Cebu’s Virginia Foods Corp.

By Christina Mendez | November 4, 2001 - 12:00am

Beer and tobacco magnate Lucio Tan’s Foremost Farms, the country’s undisputed leader in animal farming, recently acquired the Cebu-based Virginia Foods Corp. from the Chiongbians for P380 million, according...

Business