Adidas reimagines traditional letterman jacket with the VRCT jacket
MANILA, Philippines — Creating a canvas for self-expression, adidas recently launched the VRCT jacket — a contemporary take on the traditional letterman jacket.
The jacket, inspired by athletic tradition, was reinvented with customizable patches.
Apart from the classic adidas "A" team patch that comes with every jacket purchased, consumers will be able to choose from sets of global and local patches.
Global adidas creators James Harden, Denise Schindler, Mette Towley, Paulo Dybala, Ning Zetao and Stefanos Tsitipas each have their own customizable patch that consumers can pick when they buy the jacket.
Four Philippine-exclusive patches will also be available soon — The Philippine Jeepney, The Eagle Eye, The Island Explorer and The Adidas Runners Manila patch.
Consumers may also pick from other design patches with four Philippine-exclusive designs | @StarSportsHub @PhilstarNews pic.twitter.com/3uQnuCJaRl
— Luisa Morales (@mluisamorales_) September 27, 2019
Local athletes like Michele Gumabao, Diego Dario, Aljon Mariano, Claire Adorna and Nikki Torres also got to make their own custom patches.
LOOK: Actor Donny Pangilinan sporting the new Adidas VRCT jacket.
— Luisa Morales (@mluisamorales_) September 27, 2019
Athletes Aljon Mariano, Michelle Gumabao and Nikki Torres had their jackets personalized with customized patches | @StarSportsHub @PhilstarNews pic.twitter.com/Zf4Nnpf9pw
The new Adidas VRCT jacket will set you back Php 4,800 apiece. You can get your own in-store or online at adidas.com.ph/werepresent. — with additional reporting by John Paul Barrientos and Brady Macatangay
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