Jessica Soho, itutuloy ang misyon

Kapuso pa rin si Jessica Soho.

Nag-renew nga siya ng contract sa GMA 7 noong May 31.

Tumatak ang pangalan ni Ms. Jessica bilang broadcast journalist na nagbigay ng first-ever George Foster Peabody award sa bansa noong 1999 na sinundan noong 2014.

Siya rin ang unang Filipino na naging nominado at nanalo sa New York Festivals (NYF) TV & Film Awards.

Hawak niya rin ang pagkapanalo sa lahat ng kategorya sa NYF at naiuwi rin ng Kapuso Mo, Jessica Soho ang Gold World Medal earlier this year, ang ika-third Wold Medal pagkatapos manalo ng Bronze Medals noong 2019 ang 2022.

Nakapag-uwi rin ng mga medalya ang mga naging programa niyang State of the Nation with Jessica Soho and Brigada sa NYF.

Naging Hall of Famer din siya bilang Most Trusted TV Host for News and Current Affairs by the Reader’s Digest Trusted Brands Awards for 13 consecutive years. She was also the first UP College of Mass Communication alumna to receive the Gawad Plaridel Award for Journalism.

Gayunpaman, sa lahat ng mga parangal na ito, proud “promdi”  siya at nanatiling grounded at focused na maglingkod sa publiko at gumawa ng mabuti.

“Thank you very much. Walang hanggang pasasalamat,” she says to the Network that has been her home for almost four decades. “GMA has been my home for the past 38 years and counting. Kung walang GMA, walang Jessica Soho. Ganun lang ‘yun kasimple,” she says.

Present during Soho’s contract renewal were GMA President and COO Gilberto R. Duavit, Jr., Executive Vice President and CFO Felipe S. Yalong; and First Vice President of Public Affairs Nessa Valdellon.

“I think God blessed me with an overactive mind, kaya dapat lang i-share even my craziest of thoughts,” she says.

Soho was behind the idea of the hit adventure series Lolong.

Kaya hindi nakakagulat na ang mga tao sa paligid niya ay nakahanap ng inspirasyon mula sa kanya – lalo na ang kanyang mga kasamahan : “I promise to continue sharing my ideas and pitching storylines and program concepts as well as mentoring our production staff. My colleagues will bear me out on this – hindi ako madamot.”

Mula sa kabutihang-loob na ito ay nagmumula rin ang determinasyon niya na isulong ito at ibahagi ang kanyang mga talento at ideya sa mas maraming tao.

Anyway, ang Kapuso Mo, Jessica Soho is still the Filipinos’ favorite Sunday viewing habit on TV.

“One of my biggest blessings in life is KMJS. I will always be grateful to this program and to the best, Team KMJS!!! Renewing my talent contract with KMJS means more stories to share, inspire, help, give hope, and change lives. ‘Yung mga naikukuwento naming mga kababayan natin na nangangailangan ng tulong, nabibiyayaan nang sobra-sobra pagkatapos naming ikuwento ang kanilang mga buhay,” she says.

At ngayon ay may gagawin si Ms. Jessica upang maabot ang mas marami. Nakatakdang pangunahan niya ang The GMA Public Affairs Talk sa pag-ikot nito sa Pilipinas sa lalong madaling panahon.

The first leg was called “The New York Festival Medalists & The National Artist GMA Public Affairs Talk on Storytelling and Producing,” where Soho shared to GMA staff and employees her extensive experience in reporting and broadcasting spanning almost four decades. GMA Public Affairs is planning a road show version of this, which will be open to students and young professionals.