Sparkle, target din ang international market

Isang taon na pala ang Sparkle, ang talent management arm ng GMA Network, na kumbaga ay pinanganak ulit.

At sa ilalim ng pamumuno ni Atty. Annette Gozon-Valdes, Senior Vice President ng GMA, inulit nitong ang focus ng Sparkle ay nasa kanilang mga artist, “I hope that I can lead Sparkle well and that I can fulfill the demands of the position and I hope na tumuluy-tuloy and we can really be of service to our stars and to the network.”

Suportado siya sa pamamalakad ng mga beterano na sa industriya : AVP for Talent Management Joy Marcelo, Senior Managers Tracy Garcia, Vic del Rosario, Daryl Zamora, among others na siyang nangangalaga sa mahigit 300 artists na may guidance ng iconic star builder na si Mr. Johnny Manahan, na naging hands-on simula nang i-rebranding ang talent arm ng GMA.

Kabilang sa most watched TV programs of 2022 ay pinagbidahan ng Sparkle’s Prime artists — Sanya Lopez for First Lady, Ruru Madrid for  Lolong, Barbie Forteza, David Licauco, and Julie Anne San Jose for Maria Clara at Ibarra, Kylie Padilla for Bolera, and Alden Richards for Start-Up PH, at iba pa.

Nagkaroon din ng brand partnerships kasama rin ang kanilang artist sa pangunguna ni Heart Evangelista, Alden Richards, Gabbi Garcia, Julie Anne San Jose, Kyline Alcantara, Camille Prats, and Khalil Ramos.

Sa pamumuno ni Atty. Gozon-Valdes ay ginanap din ang masasabing biggest gathering of Kapuso stars last July – thanksgiving gala and charity event.

Samantalang on their way to stardom na ang newest batch of stars that was launched, the Sparkada na naging bahagi rin official summer music video titled Kung Ikaw Ang Kasama.

Ginanap din ang Signed for Stardom, where various Kapuso artists, composed of veteran actors and actresses, TV hosts, singers, comedians, beauty queens, and rising stars, renewed their contracts, kasabay sa pagpapakilala ng mga bagong mukha na inaasahang gagawa ng sariling pangalan sa industriya.

Another highlight of the year was when Sparkle welcomed this Generation’s Pop Princess, Zephanie.

Sparkle also launched its newest website for easy access to online viewers and clients. In the digital age, expect interactive sites, shows, and channels from Sparkle’s Gen Z artists ganundin ang online shows produced by Sparkle showcasing new and exciting discoveries!

Just recently, inilunsad din nila ang Sparkle Wall of Fame – a photo display of various artists, located at the GMA Annex Building.

Kaya talagang ang maraming naganap at mangyayari pa sa pamumuno ni Atty. Annette.

Ngayong 2023, target din ng Sparkle na makilala ang kanilang mga artist hanggang sa ibang bansa. May mga naka-line up silang movies, concerts, and mini-series in various streaming platforms like Viu and Amazon among others.