Double the Fun
Aficionado Perfumes and Personal Care president and CEO Joel Cruz with mother Milagros Cruz and children Charlotte, Charles, Zeid, Prince Sean, Princess Synne and celebrators Prince Harvey and Prince Harry in Spider-Man costumes
Double the Fun
OH YES, IT'S JOHNNY! - Johnny Litton (The Philippine Star) - December 8, 2018 - 12:00am

Doting father and family man Joel Cruz recently hosted a delightful party in honor of his twin sons Prince Harry and Prince Harvey’s third birthday.

Royce Ramos, Avic and Kyla Cruz, Esang de Torres, Maridol Cruz, Aficionado Perfumes and Personal Care engineering manager Michael Cruz and Dave Nucom.

The Aficionado Perfumes and Personal Care president and CEO, known for his elaborate parties and gatherings, pulled out all the stops for his adorable second set of twins.

Aficionado Perfumes and Personal Care SVP and COO Remar De Leon with Marla, Rheema and Lariesah De Leon.

The Spider-Man-themed party was held at the Mayuree Ballroom of Dusit Thani Manila and was attended by the twins’ classmates and the Lord of Scents’ friends from the business communities who brought their own children along.

Ronald Dalit, Hazel Laurente-Dalit, Aficionado Perfumes and Personal Care VP for operations Ernie Laurente and Christine Laurente with baby Caden Ernest.

Thank you for a wonderful afternoon, dear Joel!

A New Kind of Skincare

S. Coups, Vernon, Jun, Seungkwan, The SAEM Philippines CEO Winnie Go, Hoshi, Joshua, Dino, The8, DK, The SAEM Korea CEO Kim Jung Cheon, Jeonghan, Mingyu, Wonwoo and Woozi lead the ribbon-cutting ceremony.

The Philippines’ biggest beauty and skincare enthusiasts have a new one-stop shop with the opening of The SAEM Philippines in Robinsons Galleria in Ortigas Avenue, Quezon City. The SAEM, a makeup and skincare brand that launched in Korea in 2010, is now in our shores thanks to the leadership of The SAEM Philippines CEO Winnie Go. The opening in Robinsons Galleria was an opportunity for the brand to introduce itself to Filipinos with the invaluable assistance of The SAEM brand ambassadors, K-pop group Seventeen, who flew in all the way from South Korea for the launch. The guests enjoyed fun games and activities, a Q&A session with the boys of Seventeen as well as a meet and greet where the fans were able to win a signed The SAEM x Seventeen poster. Congratulations to The SAEM Philippines for a successful launch! The SAEM Philippines has branches in Robinsons Place Manila, Robinsons Magnolia, Glorietta 4, UP Town Center, TriNoma, SM Megamall, SM Mall of Asia and SM Makati with the promise of opening more branches in the future.

DK and The8 with their gel masks of choice, the Snail Essential 24k Gold and the Snail Essential EX Wrinkle Solution.

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