WATCH: Zayn makes summer hotter with return to Penshoppe
MANILA, Philippines — Global retail brand Penshoppe sets the summer fashion scene ablaze as it unveils Zayn as the newest face for the brand's Spring Summer 2018 Campaign.
Sporting easy-to-wear relaxed fits in statement-ready prints, playful stripes, striking colors and plush textures, Zayn top bills the brand’s latest collection — heavily influenced by festive cultures and trendy street wear from all over the world.
Zayn is the first male solo artist in the world to simultaneously chart at #1 in the UK & US album charts, underlining his status as one of the most important artists of his generation. He has become well known not only for his music but also his style.
"We're all excited to have Zayn back in the Penshoppe family," says Jeff Bascon, brand director at Penshoppe.
"We always want multi-faceted talents for #TeamPenshoppe. As Zayn continues to dominate the global music charts, we also see him as someone who has also joined the world of fashion with his signature style. Through the years, Zayn has developed his own fashion-based following and continues to stand out in strength and style — just like Penshoppe," Bascon adds.
Alongside building a reputation as a world class music artist, Zayn has proved to be a fashion icon who has graced the cover of Vogue, Highsnobiety and Dazed among many others. He was also voted as GQ’s Most Stylish Man in Britain for two consecutive years (2017 and 2018).
"Zayn is always at the cutting edge of trends and is never afraid to experiment — very similar to Penshoppe's style personality. We’re very excited for what lies ahead for Zayn and Penshoppe!" Bascon enthuses.
Zayn in Penshoppe Men's Relaxed Fit Tee with Vertical Stripes. Penshoppe/Released
Shop Zayn's looks online at Penshoppe.com. #ZAYNxPenshoppe #PenshoppeSpringSummer2018
