People are now using their mobile apps in ordering food and groceries, booking their transportation, or even paying their bills. This innovation has provided a great positive impact in businesses including the insurance industry. 
Paramount Direct insurance reaches out to more Filipinos online
Euden Valdez ( - April 9, 2019 - 10:00am

MANILA, Philippines — In the rise of digital transformation, Filipinos are now accustomed to an on-demand culture, changing their consumer behavior and expectations.

People, these days, are using their mobile apps in ordering food and groceries, booking their transportation, or even paying their bills. Without a doubt, this innovation has provided a great positive impact in businesses including the insurance industry. 

Being in the Philippine market for almost 70 years, Paramount Life and General Insurance Corp. (PLGIC) has witnessed the many advancements in the lives of Filipinos, thanks to technology. And with its expertise and years of experience, PLGIC has progressed with the times, never getting left behind. 

In 2014, the insurance company heralded a new era by introducing Paramount Direct, its direct marketing arm that enabled Filipinos to easily access its wide range of insurance products online via

This modern-day effort is in line with Paramount’s Madaling Kausap campaign launched in 2010 to reaffirm its continued commitment to servicing a growing number of policyholders nationwide.

Find the plan that suits your needs

As an established institution in life and general insurance, Paramount has a portfolio of products. These are listed and defined on the Paramount Direct website so that you can find the one that suits your needs.

First, Paramount Direct offers Life & Accident Insurance plans that provide the beneficiaries lump sum cash benefits in case of an insured’s death. Beneficiaries will receive payments whether the insured dies of natural or accidental causes.

A Life & Accident Insurance plan from Paramount Direct can help replace the loss of future income, provide the ability for a spouse or partner to keep a home, allow a surviving partner to raise and educate children and provide income to an elder who relies on family for day-to-day support.

These plans are available to individuals from 40 to 75 years old.

You can also check Health Care Insurance plans designed to reimburse the insured for the expenses incurred from a hospital confinement, surgical operation, diagnosis of dreaded disease and prolonged hospitalization. Individuals as young as 20 and as old as 75 can avail of these plans.

Paramount Direct also carries Comprehensive Insurance plans that provide savings opportunities together with hospitalization, life benefits and accidental coverage.

These period-based insurance plans are available to individuals from 20 to 74 years old, thereby encouraging insurance and investment as early as one is able.

Protect your future today

After understanding insurance and choosing the one that suits you, Paramount Direct also lets you protect your future today. You can conveniently apply for insurance online with these three steps:

  1. Select the product and plan that's right for you and Apply Online.
  2. Examine the policy contract that will be sent directly to your email or via Courier Service.
  3. Pay your initial premium through any of the many payment facilities. PLGIC has made available for you and send back the signed completed application to begin your insurance protection.

This online application process enables you to get insurance without going to a branch or meeting with an advisor—and still feel assured because you’re in the hands of PLGIC, a trusted and established insurance company.

In fact, for Paramount Direct alone, it has already delivered its promise to its clients with over P97 million worth of claims and P100 million cash bonuses as of December 2018.

Lastly, Paramount wishes its clients a life that is healthy, happy and more importantly, protected. As such, it also offers practical tips that are beyond insurance and investing in its Paramount Direct blog. Just visit to read more.

To know more about Paramount Direct, visit For more information on Paramount Life and General Insurance Corp., visit

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