Celebrating 3 glam years of BYS Philippines

MANILA, Philippines - BYS Cosmetics, Australia’s fashionable cosmetics brand, celebrated its third anniversary in the Philippines last Sept. 19 at One Esplanade in Pasay City.

iFace, Inc. is the official distributor of BYS — the fun, fashionable and affordable luxury cosmetics brand from Australia. The company’s theme for this year is 3 Glam Years: Bigger. Bolder. Brighter.

Among the distinguished guests and speaker were Austrailian Trade Commissioner Natasha Monks, Watsons Philippines GM Robert Sun, iFace, Inc. president Tony Chua and BYS founder Ed Aitken.

From Australia to the Philippines, iFace, Inc. brings BYS in the country in 2012. The exciting range of cosmetics, cutting-edge developments, exceptional quality and value for money makes this the perfect make-up brand for modern day Filipina.

According to Chua, “We believe our milestones are indeed worthy of celebration. We recognize that the trust and belief our customers and partners have put in us is one of the key reasons we are able to grow as fast as we have.”

In three years, BYS has expanded exponentially and is now available in 140 SM stores and Watsons outlets nationwide, a sure sign that the brand is getting bigger. With the constant creation of new products, BYS does not just follow trends but sets them, growing ever bolder in its product innovations. And recognized by Watsons as one of the fastest growing cosmetics brands in the market today, the future is definitely brighter for BYS.

Providing entertainment were Jeffrey Hidaldo, Guji Lorenzana, Jacob Benedicto, Nicole Asensio and Arnee Hidalgo, the voice behind BYS theme song.