Proptech introduces ShoutOut feature for easier home search

MANILA, Philippines — Singapore’s leading proptech company Ohmyhome, which recently started operations in the Philippines, has launched an innovative feature exclusively on its app to make home searching faster and easier.

Instead of browsing through thousands of residential listings to find the ideal home, the ShoutOut feature allows buyers and renters to post their property preferences for sellers and landlords to see.

“ShoutOut reverses the home-searching behavior. Buyers and tenants can post their requirements on the app, to which sellers or property owners can respond if their properties meet the criteria. This feature also gives property sellers a glimpse at what searchers are looking for,” said Ohmyhome CEO Rhonda Wong,

“ShoutOut likewise works well for homebuyers who have been looking for a particular property but can’t find it through the app search options. With this new feature, they can simply create a ShoutOut and indicate their preferences.”

To ‘shout out’, property seekers may tap the “Post your ShoutOut” option in the Ohmyhome app. From there, users may choose from “I want to buy” or “I want to rent” and indicate their price range, preferred location, floor area, and other specifications such as number of bedrooms, toilets and parking slots.

ShoutOut allows users to create up to five listings. Compared to the actual property listings in the Ohmyhome platform, ShoutOuts are posts that show what property-seekers are looking for and the specifics of their ideal home. Each ShoutOut automatically expires after four weeks, but can be extended by clicking the ‘repost’ button.

“Through ShoutOut, the Ohmyhome app helps match buyers to sellers automatically. For instance, if a user posts a ShoutOut indicating that he or she is looking for a property with certain property features in a specific location, the Ohmyhome system will notify property-sellers with listings that match what the user is looking for,” Wong said.

“ShoutOut is a unique and efficient option for sellers and landlords who can now ‘shop’ for buyers and tenants by searching through – and filtering – properties in ShoutOut, sorting these by price, date posted, and other details,” she said.

Once a property seller finds a good match in a potential buyer, they can ‘suggest’ their listing and reach out directly – a seamless and easy process.

Ohmyhome was launched in Malaysia in July 2019 and in the Philippines in September 2020, as part of its expansion plans in the Southeast Asia region. It is the first cross-border, one-stop property solution with its tech-enabled offerings that have served thousands of customers in Singapore.