PLDT launches modernization program
Richmond Mercurio (The Philippine Star) - September 22, 2020 - 12:00am

MANILA, Philippines — PLDT Inc. is embarking on a modernization program to meet the increasing demand for high-speed internet access for more homes and businesses nationwide.

The country’s largest and only integrated telco yesterday said it has launched a program to upgrade customers still using the copper-based ADSL service to fiber within the next 18 months.

PLDT said this would boost internet speeds of these customers for free.

“With this modernization program, PLDT sets out to reinforce the drive to install new fiber connections and meet the ever-increasing demand for high-speed internet access for more homes and businesses. It is an essential need, especially in these times of the COVID-19 pandemic,” PLDT chief revenue officer and Smart president Alfredo Panlilio said.

“The program will boost the internet service of both PLDT Home and Enterprise customers to fiber speeds at no added cost,” he said.

PLDT Home earlier gave its Fibr customers a free speed boost of at least 25 Mbps and double-the-data packages for fixed wireless subscribers as different parts of the country were placed under community quarantine.

PLDT’s network operations also made adjustments in its work processes and gradually scaled up its ability to build and repair.

“COVID-19 has set our agenda for the foreseeable future. At the outset, our task was clearly to keep people connected as the country went into lockdown. Moving forward, we will grow our business by helping our customers – and the country – rebuild their lives and livelihoods with powerful connectivity like fiber, 4G and now 5G, combined with innovative digital solutions,” PLDT chairman, president and CEO Manuel V. Pangilinan said.

The total footprint of PLDT’s fiber optic network has now reached 360,000 kilometers, the country’s most extensive digital data infrastructure.

PLDT has extended the reach of its fixed broadband service to cover some 7.8 million homes passed in the first half.

The total number of available fiber-powered ports also increased five percent during the period to 3.67 million, with 1.6 million available for new customers.

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