New Nissan Asia and Oceania VP for communication named

MANILA, Philippines — Nissan has announced the appointment of Blanca Garcia as vice president, communications for Nissan in Asia and Oceania, effective Jan. 15. Based in Bangkok, she will report to Yutaka Sanada, MC chairman and head of Nissan in Asia and Oceania.

Blanca will be responsible for strengthening the reputation of the company and its brands through maximizing Nissan’s presence across Asia and Oceania. In addition, she will drive internal communication strategies across the region to support employee engagement.

Blanca has 25 years of experience in leading communications teams across multiple continents. In her most recent role, she was in charge of Nissan’s communications in Latin America. Blanca joined Nissan in 2014 to lead internal communications at Nissan Europe, as well as external communications at the Renault-Nissan-Mitsubishi Alliance. She has also led the communications team for Nissan in Mexico, a strategic market and important location in the company’s global manufacturing operations.

Originally from Mexico City, Blanca has degrees in marketing from the University of Nicosia and in journalism from the London School of Journalism.

Blanca replaces Lavanya Wadgaonkar who was previously announced as general manager and head, global corporate communications for Nissan.