24-firm delegation taking part in UAE trade exposition
Louella Desiderio (The Philippine Star) - January 19, 2020 - 12:00am

MANILA, Philippines — A delegation composed of 24 Philippine companies is taking part in one of the world’s biggest trade shows for food and hospitality in United Arab Emirates next month.

The Philippines’ participation  in these trade events will allow the country to get a bigger share in the growing halal market.

The export promotions arm of the Department of Trade and Industry (DTI) said Philippine firms engaged in halal and organic food sectors are joining the 25th edition of the Gulf Food, Hotel and Equipment Exhibition and Salon Culinaire (Gulfood) which will be held on Feb. 16 to 20, at the Dubai World Trade Center.

The Philippine delegation comprises returning exhibitors such as Century Pacific Food Inc., Mega Global Corp., Profood International Corp., San Miguel Foods and Mama Sita’s, as well as newcomers Mofels Food International Corp., Jeverps Manufacturing Corp. and GAINCOCO.

This year’s delegation will feature bestsellers in last year’s edition such as bananas, coconut products, canned seafood and dried fruits.

During last year’s edition, the Philippines generated $83.2 million worth of sales.

Gulfood welcomes over 100,000 visitors from 200 countries including those in the Gulf, as well as the Middle East and North African region every year.

Through the event, the Philippines wants to tap opportunities and have a higher share in the $3.3 trillion global halal market.

Trade Secretary Ramon Lopez said businesses should consider opportunities to cater to the halal market to expand their customer base.

Halal products and services follow the prescribed process of preparation according to Islamic law.

“Halal-certified food products connote positive attributes such as being clean, healthy and pure,” Lopez said.

“We encourage more companies to apply for halal certification because it opens more markets so more consumers can buy their products,” he said.

At present, the country has 10 halal-certifying bodies.

Lopez is pushing to have more halal-certifying bodies.

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