NEDA backs more creative hubs

MANILA, Philippines — The establishment of more hubs for creative industries can strengthen the sector in line with goals under the Philippine Development Plan, the National Economic and Development Authority (NEDA) said.

NEDA’s management committee was recently briefed about the plan of the Creative Economy Council of the Philippines (CECP) to turn the Maestranza Complex in Manila into a creative hub for Filipino design.

“We need more creative hubs where we can develop pools of creative talents and create opportunities for them,” said NEDA Undersecretary Jose Miguel De la Rosa.

“While Filipino creativity seems to be an intangible concept, its development has a huge contribution to the Philippine economy,” he added.

Located on the Pasig riverfront in Intramuros, the Maestranza Complex used to be a storehouse and barracks for soldiers since the 16th century before it was destroyed during World War II.

The CECP plans to restore and reconstruct the ruins into spaces dedicated to showcasing Filipino creativity.

The complex will also be transformed into an education center dedicated to promoting a culture of design excellence.

The council will use the venue to develop Philippine-based talents, brands and businesses that will become recognized and valued in the global creative marketplace.

De la Rosa noted that Chapter 7 of the Philippine Development Plan 2017-2022 recognizes Filipino creativity as a tool for social cohesion and an impetus for a culture-based creative economy.

The creative economy comprises several disciplines including music, performing arts, handicraft, architecture, visual arts, graphic arts, cartoon animation, literature, fashion, furniture and interior design, film, digital invention, television production, publishing and advertising.

NEDA’s exposure trip to Intramuros and the briefing with CECP was organized in line with the ongoing mid-term update of the Philippine Development Plan and Regional Development Plans.