Ayala Malls The 30th tests new Uber routes

MANILA, Philippines - Ayala Malls The 30th and technology-based ride service Uber have teamed up to provide the public additional means for uberHOP, a service that travels the metro through predetermined routes during peak hours.

With this partnership, uberHOP introduces additional routes with new pick-up and drop-off locations at the Ayala Malls The 30th, ALI’s newest community mall in the north.

 Depending on the success of the additional route, ALI may expand the service in other malls, said Mariana Zobel de Ayala, general manager of Ayala Malls The 30th.

 “We want to provide reliable transportation options for our shoppers, which is why we pursued this partnership with the world’s leading ridesharing app, Uber. Through the uberHOP service, shoppers can easily get to and from Ayala Malls The 30th and other central business districts, with the peace of mind that they are safe and that they are conscientiously helping ease traffic in the metro by sharing a ride,” Zobel said.

 “We’ll see how it goes next month. It can be replicated in other malls,” she told reporters during the launch of the partnership yesterday.

For a flat fare of P70, riders can conveniently access Ayala Malls The 30th to and from the business hubs of Makati and BGC.

“With uberHOP, mall-goers can enjoy the benefits of a comfortable, safe and affordable transport option, while at the same time easing traffic congestion,” said Uber Philippines general manager Laurence Cua.

Cua said one of the best ways to reduce traffic is to work together with companies and organizations.

“We are honored to share this vision with Ayala Malls the 30th, not just in providing easily accessible and reliable transport options, but more importantly in promoting ridesharing to ease traffic congestion,” he also said.

The service is available from 5 p.m. to 9 p.m. at the following uberHOP routes: Ayala Malls The 30th to The Landmark, Makati; Ayala Malls The 30th to High Street, 7th Ave and Net Quad, 31st Street to Ayala Malls The 30th.