Swatch new this Christmas?
MANILA, Philippines — There’s a cold wind blowing, the letters to the North Pole have all been posted, and market shelves all over the world are packed with seasonal sweets. It’s high time to have a look at how Swatch sweetens the holidays with its merry watches!
Swatch X you: Design your own, own your design
For over 34 years, Swatch has been creating the world’s most innovative timepieces. Now, it’s the customer’s turn. With the new made-to-measure Swatch X You series, Swatch fans play the part of budding designer themselves. Customers can create their own signature Swatch in-store in just five easy steps. Featuring pre-designed watch heads, straps, and loops, the process makes watchmaking a snap.
First, select a Gent or New Gent case size, followed by a watch head. Next, choose both sections of the silicone strap at 12 o’clock and 6 o’clock. There’s an option to tickle every fancy. Finish off each unique look with a loop. Can’t get enough? Add an extra loop; with images including a birthday cake, a flying heart and wedding bands, favorite events are all covered, making Swatch X You the perfect personalized gift.
Bring a little sparkle to your holiday look with festive Swatch X You cases and straps. Choose from glittering white, red or green, and glamorize with loops of party time, hot red lips or a shimmering gingerbread man. This dedicated Holiday series presents itself in a shiny sleeve packaging and you have the perfect prezzie under the Christmas tree.
Inspired by experiences, playful style and personal creativity, Swatch X You is the truest form of self-expression. After you design your own Swatch — for yourself or for someone on your gift list — don’t forget to share your creation by tagging #swatchXme.
Isidor: The season’s special
Swatch is pleased to introduce Isidor, the snowman who can turn any setting into a winter wonderland. Isidor keeps holiday styles looking cool — and when Frosty has melted, this snowman will still be ticking.
Giving new meaning to the watch face, the silver-colored dial has a shiny mirror-effect with two green eyes and a multi-colored smile. The face is complete with a carrot nose that doubles as an hour hand. A flurry of snowflakes decorates the watch strap, making the snowman feel right at home.
This watch comes in a limited and numbered edition of 8,888 pieces and is presented in a special packaging that plays with a snowman’s most distinguishing feature: his carrot nose. Hinting at surrealist artist René Magritte’s famous painting “Ceci n’est pas une pipe” (French for “This is not a pipe”) with the words written under an image of a pipe, the text below the carrot on this packaging reads, “Ceci n’est pas une carotte.” Which, of course, is true — this carrot should not be served with dinner. #SwatchXmas
Swatch is available at the Swatch Shops in SM Megamall, Glorietta 1, TriNoma, Alabang Town Center, SM Mall of Asia, SM City North EDSA, SM Southmall, Greenhills V-Mall, Shangri-La Plaza, Robinsons Place Ermita, Sta. Lucia East Grand Mall, Ayala Center Cebu, SM City Cebu, SM City Bacolod, and SM City Iloilo.
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