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Boutique developer makes its mark in Wack Wack


MANILA, Philippines - Unlike other residential condominium developers, Madrigal-Bayot Development Corp. does not, as a rule, engage in grand project launches and intensive pre-selling activities supported by a cadre of sales agents.

Despite its properties in strategic Metro Manila locations, the company is now perking up buyer interest through a recently completed high-end residential tower in Mandaluyong while taking pride in being a niche developer with one-of-a kind projects. 

The 32-story The Address at Wack Wack, which enjoys significant patronage from wealthy house-and-lot owners in the exclusive community next door, is its major undertaking at the moment.

According to Madrigal-Bayot vice president Paco T. Bayot, the tower offering from one- to three-bedroom units was envisioned for end-users and definitely does not have “cut-and-paste” architecture and designs the firm would be tempted to use with a higher volume of projects.

The amenities and many units of The Address are oriented primarily towards the chief asset of the neighborhood, the 120-hectare Wack Wack golf course, the rare expanse of green and bird life in the heart of the bustling metropolis. Other units offer equally stunning views of the Makati or Ortigas skyline. 

Completed in 2014 and now ready for occupancy, The Address is illustrating to high-end residential buyers the value that seasoned niche developers bring to the real estate market. The units which begin on the sixth floor are generous in space and conveniences compared to industry standards. Units range from 59 to 120 sqm and can be combined to make larger units. All residences are already fitted out with kitchens that feature granite counters and ample storage space ready to be lived in. Every unit has a maid’s room that can be converted into a utility room. Moreover, the project has no parking issues, the bane of surrounding developments. One parking slot has been allotted for every bedroom in the unit.

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Brokers specializing in the area relate that for most buyers, The Address represents luxury at good value. While many of the buyers from the exclusive WackWack subdivision are initially drawn to the project by an intention to invest in units for lease, they eventually decide to keep them for themselves or their children, according to Noel Picaso who attends to the customer’s concerns.

The Madrigal-Bayot group also has investments in the Alabang Town Center and has participated in projects such as Madrigal Business Park, Susana Heights and Ayala Alabang Village.





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