March 2014

Isuzu D-Max conquers Ilocos Norte

MANILA, Philippines – The Isuzu D-Max 4x4 made Ilocos Norte its personal playground as it conquered the famous Paoay sand dunes. Proving that it’s more than just a workhorse or a pick-up built to take on the urban jungle, the D-Max 4x4 showcased its durability, reliability, and go-anywhere capability. The D-Max also toured sites around Ilocos Norte including the Marcos Museum, the Paoay Church, and the Malacañang of the North.

Ford EcoSport Thailand drive

Ford proved that its all-new EcoSport is not your ordinary vehicle by flying a number of media to sample it on the roads of Hua Hin in Thailand. The EcoSport was run through its paces by going through the city streets to the surrounding highways. Throughout the day’s drive, the EcoSport also showed off its high ground clearance as well as stellar fuel economy.

Toyota Wigo

Toyota officially entered the sub-B-segment category with the launch of its all-new Wigo. Expected to bring Toyota Motor Philippines above the 90,000-mark, the Wigo is marketed as “Easy to Own, Easy to Drive, Easy to Enjoy”. Indeed, the Wigo is aimed squarely at first-time car buyers who want a no-nonsense car that can fit their increasingly mobile lifestyle.

Nissan Philippines enters local market

Nissan Motor Co. Ltd. takes the lead of managing the automotive brand in the Philippines by introducing Nissan Philippines Inc. as its national sales company. With this new structure, the company remains to recognize Nissan Motor Philippines, Inc. (NMPI) and Universal Motors Corporation (UMC) as their important partners in the Philippines, as both will continue to assemble Nissan vehicles for the Filipino market. As one cohesive entity, all will work together to successfully achieve Nissan’s global standards.

Nissan Altima

Right after announcing its return to the Philippines, Nissan readied its assault in the executive sedan segment by resurrecting the ‘Altima’ nameplate. Replacing the Teana, the Altima continues what its predecessor started by offering to raise the bar when it comes to styling, comfort, fuel efficiency, and innovative features.

Subaru Forester 2.0i-Premium

Subaru added a new variant to its best-selling Forester with the 2.0i-Premium. It’s essentially got 90 percent of the range-topping XT’s goodies but at a more affordable price point.

Ford Everest Concept

Ford is clearly inching towards introducing the production version of its all-new Everest by unveiling the Everest Concept at the 35th Bangkok International Motor Show. The Everest Concept is essentially the same one that the company debuted in Australia and is clearly almost production-ready.

Toyota Yaris

With the right size for drivers that need an agile yet functional vehicle, the all-new Yaris arrives with a new sense of style, outstanding safety features, and of course, Toyota’s stellar reputation for reliability, durability, and value for money. Completely redesigned from tip to stern, the Yaris is funkier, sportier, and much more fashion-forward than ever before.

Subaru Impreza 2.0i

While Subaru unveiled a mid-grade Forester, it introduced a new entry-level Impreza that becomes the brand’s most affordable model. Although it does give up a bit in terms of luxury features, the Impreza 2.0i still is reasonably loaded with automatic climate control, steering wheel mounted controls, USB audio input, and of course, a complete suite of safety equipment from 6 airbags to ABS to Vehicle Dynamics Control.

PGA Cars Driving Experience

The exclusive Philippine distributor of Audi and Porsche held its first PGA Driving Experience at the Clark International Speedway. Customers and some members of the media were treated to driving thrills at the 3-kilometer track. PGA Cars also used this event to formally inaugurate the Audi-Porsche Motorsports Lounge—an air-conditioned hospitality suite on the second floor of the pit area.