Want to 'book' an intergalactic journey with 'The Last Jedi'?
MANILA, Philippines — “Star Wars: The Last Jedi,” the latest film in the blockbuster franchise, is set for a global release in December, and fans can’t wait any longer.
Luckily for Filipinos, they can already feel the force ahead of the Philippine opening on December 15.
Grab has just launched a campaign that will take its users to an intergalactic journey with the “The Last Jedi.” All they have to do is open the ride-hailing app, go to Settings and activate the movie's theme that will re-skin the app to the Star War's Galaxy with spaceships as car icons. They then have to choose their side between The Resistance with Rey (Daisy Ridley) or The First Order led by Kylo Ren (Adam Driver).
In collaboration with The Walt Disney Company Southeast Asia, Grab’s Stars Wars campaign aims to give its users a priceless, immersive and rewarding experience.
By joining, users also get to redeem exclusive Star Was merchandise through GrabRewards. The more rides they book, the more points they earn for items such as Stormtrooper notebooks, “Feel the Force” tumblers, BB-8 tote bags and passport covers, and tickets to private screenings.
They can also “fight” for their chosen side to win exciting prizes. In the first challenge, the side with the most number of members wins BB-8 or BB-9 action figures. There is also an in-app quiz that rewards a Star Wars Lego set to winners.
The Top Rider challenge is ongoing until December 10. Just use “THELASTJEDI” promo code to be one of the top five riders from each side who will advance in an on-site, final battle with more exciting challenges.
Thrilled enough? Grab has the coolest prize in store for the grand winner: an all-inclusive trip for two to the world’s largest privately owned Star Wars memorabilia museum, the Rancho Obi-Wan in San Francisco, California.
So ride your way to the final battle. Activities, date and venue will be announced soon. Regularly visit www.grab.com/ph/masteryourforce for updates and more.
