Sport meets street in Aerosoles

MANILA, Philippines - For Aerosoles president and chief executive officer Jules Z. Schneider, comfort is key. Working in New York City in the ’80s, he noticed that most people wore slippers or rubber shoes during their daily commute. Schneider realized that most busy, on-the-go people valued comfort over everything when it came to choosing footwear. He also knew that using the right technology, this could be easily attained without sacrificing style, however.

Aerosoles was built around this idea. For the past 25 years, the company has been manufacturing shoes with design technologies that always have their customers’ comfort in mind.

Each pair of shoes is made using the Stitch N Turn technology unique to Aerosoles. The upper portion of the shoe is sewn to the sole and flipped inside-out for unmatched comfort and flexibility. Additionally, all Aerosoles are shock-absorbent thanks to diamond-patterned soles and are unbelievably comfortable with their memory foam foot beds and soft suede sock lining.

Aerosoles make it easy to wear heels all day with their Heel Rest Technology, which shifts body weight towards the heels and away from the ball of the foot. Through the years, the company has stuck to its commitment to innovation in footwear and has stood out in the category of comfort footwear.

Today, Aerosoles continues to deliver on its promise of providing comfort and style where it matters most — on your feet.

Last Friday, Schneider and his executive vice president Karen Sadick, who oversees the company’s merchandising and international divisions, were in Manila for the launch of their new spring/summer 2014 collection.

What draws people to Aerosoles is the comfort, but what keeps them coming back is the style. This season, Aerosoles delivers the same comfort with a bold new look. The spring/summer collection is a fresh and youthful take on Aerosoles’ traditional design. It features playful patterns, island-inspired detail and pops of color — perfect for the sunny days to come.

Aerosoles gets extra playful this summer. Bold, high-contrast patterns give the collection an edgy twist. Their shoes play with all kinds of designs, from stripes and checks to geometric cutouts, giving their shoes more character.

As spring comes into full bloom, so do the bright patterns and clashes of color in Aerosoles’ latest collection. From sandals embellished with starfish to nautical-inspired flats and floral-printed heels, the spring/summer collection transports you to an island paradise.

As the sun calls more and more people to go outdoors, Aerosoles takes on a sport-meets-street feel as they launch stylishly casual shoes that are light, flexible and easy to move around in. Building on this, Aerosoles is releasing AerGO by Aerosoles — an exclusive new line of sporty, ultra-lightweight shoes.

Shoes from the AerGO line are targeted towards a younger market. Neutral-colored shoes dominate the line with contrasting soles adding a pop of color. At first glance, the shoes seem like ordinary casual street-wear shoes; however, when you pick them up, they’re unbelievably light. Paired with Aerosoles’ ultra-flexible and comfort-maximizing technology, AerGO shoes are a good balance of comfort and a young, urban style.

Aerosoles has something to offer for people from all walks of life. Whether you’re looking for shoes that will get you through the commute to the office or shopping for an addition to your summer wardrobe, Aerosoles will always deliver quality, comfort and style.

As foreseen by Schneider, those on the go will always value comfort when choosing their footwear. As the new season rolls in, Aerosoles will get you through each day light on your feet with a spring in your step.