Men's guide to great shopping

CEBU, Philippines - Men may indulge in a month-long retail experience tailor-fit for every type of male shopper.  And fashion essentials, great finds, pop-up stores, and exciting promotions are in store for the whole family to enjoy. The shopping streak continues at Ayala Center Cebu with this week's Men's Guide, featuring the hottest trends and essentials for the modern man.

Play Lounge at The Gallery

A special set up for the week, the Play Lounge, from July 25-31, highlights the best deals from Sony Center, Abenson, Automatic Center, A. Refinery, Metro Department Store, and Hobbiestock. From flat screen TVs, speakers, amplifiers, turntables, and other top-of-the-line gadgets, it is the source of all entertainment needs. To top it off, shoppers may enjoy playing their favorite games at the complimentary PS4 and Xbox Kinect station.

"Ready, Gadget, Go" at the Activity Center

From July 27 to 31, gifts with purchases and other exciting finds await the tech savvy at the Ready, Gadget, Go pop-up at the Activity Center. Participating stores include A. Refinery, Automatic Center, and Top Gadget.

Trip to Seoul, South Korea or Palawan

Shoppers may win a 4N/3N trip to Seoul, Korea or 3D/2N stay in Palawan by shoppinbg at the Ayala Center Cebu. They only have to present to the mall concierge, near Guess, a single receipt worth P1,000 from any establishment at the mall or P2,000 from Rustan's Supermarket or Metro Supermarket dated July 15 to August 15 to get a raffle ticket. Deadline of submission of entries is on August 15, at 9 p.m. Winners will be drawn on August 19 at 2 p.m.

Ayala Center Cebu's Shopping Festival from runs July 15 to August 15, 2016. More information on events and promotions plus the latest updates are at www.facebook.com/AyalaCebu, and @AyalaCenterCebu on Twitter and Instagram. The Ayala Concierge hotline is 231-5342 to 44 local 324 or 266-2535. (FREEMAN)